The Secret To Success Is In The **DOING**

The Secret To Success Is In The **DOING**

by: Paul Verigin

One of the unique features about doing business on the net is that you are exposed to unimaginable volumes of information. It can boggle your mind. You can read until you go cross eyed and your head starts to spin. You read because you believe that reading contributes to the acquisition of knowledge. Knowledge is supposed to be the all important ingredient to every form of success.
This afternoon I read an article that stated "knowledge is power".
Broad knowledge is a valuable asset but possessing it by itself will do little towards the creation of any specific achievement. Accumulated knowledge does not automatically assure you of success nor does it assure you of experiencing any form of power.
You may have learned how to perform a specific task. You may even confidently admit that you really know the subject, but until you attach action to this knowledge, this knowledge will lie dormant.
Action is what proves how well you really know the subject. Regardless how much knowledge you possessed before you start a project, you will probably discover that additional knowledge may be required to really make your project shine. Knowledge tends to multiply once you take the first steps towards converting information to action.
Action unleashes the power present in the knowledge. Your success depends solely on your ability to bring life to your knowledge. Knowledge plus action equals results, equals power. Success is only achieved if you possess the intestinal fortitude to stick it out long enough to see the true signs of success begin to emerge from the marriage of your knowledge and action.
The secret to success is in the **DOING**!
You have an idea! You can think about a specific project, gather all required information and create a sure fire, workable plan. You can commit to all kinds of fancy goals and then decision time. Do you go ahead and jump in with both feet or do you bail out because it looks too hard and risky.
This is where the greatest challenges emerge. Many Internet marketers expect results even before they start doing anything. Many marketers even take the first step but if they do not experience phenomenal success immediately they quit and wonder why this program didn’t work. Did they work the program?
The secret to success is in the **DOING AND DOING**.
What do you HAVE TO DO?
You have to do WHATEVER IT TAKES!
You yourself are the sole judge about how much time and effort is required and how much time and effort you are prepared to exert to ensure that your project flourishes.
You may follow the plan of others. Be aware, just because someone else had success or lack of desired success with a specific plan, it does not guarantee your outcome will be the same. You are a unique individual. Your talents, your habits, your character, your energy all play a contributing part in your story. Only you can ultimately write your own story and create your own outcome. Whatever the outcome is, it is an experience that was worth having. You either learned HOW TO DO something or HOW NOT TO DO something.
This does not mean that the assistance you receive from others is of little value. On the contrary, the length of your learning curve can often be influenced by the support and the knowledge obtained from others. However, the final buck still stops with you. It is your decisions that determine your involvement, your learning curve and ultimately your success. Even if you follow someone elseกs plan, the buck stops here!
All this sounds so simple and inconsequential and yet this simple lesson is the single reason the SINGLE SOLITARY REASON why so few people really succeed to achieve their dreams.
Most people are กUNWILLING TO DO WHATEVER IT TAKES, FOR HOWEVER LONG IT TAKESก to realize their dreams!
Few people fail, many people quit, most people don’t even try!
The secret to success is in the DOING! JUST DO IT!!
Paul Verigin
The Internet Resource Center

About The Author

Paul Verigin operates the successful Internet Resource Center. The Internet Resource Center markets products that every marketer needs. Recently The Internet Resource Center concluded an arrangement with Corey Rudl to market all his *million dollar* information.
Paul is also the author of "11 Secret Habits to Vibrant Health". This free report is a preview to his book that is scheduled to be released later this year.

This article was posted on January 20, 2002

by Paul Verigin

An Opportunity Called Home Business

An Opportunity Called Home Business

by: Arun Pal Singh

Opportunity has strange ways of presentation. While you may search heavily for it everywhere, it will stand there silently, waiting to be found. It will not knock your door or pat on your back to grab your attention.

It will stand there; appear in disguise waiting for you to recognize it and lift the veil from its face. It demands action from you, yet it won’t give the slightest hint of its existence. Why?

A man who seeks opportunity will eventually find one. When, how and where entirely depends on the sharpness of the seeker. Opportunities are already there. If we are not conscious, we don’t see one. Only when we start becoming conscious , we start finding one.

Recently a friend of mine critically asked me ขIf home business on the net can bring so much wealth and freedom to oneself how come everybody is not sitting at home and earningข.

He was trying to negate that money can be earned by online business. I tried to explain him about online earning but he was not ready to accept the reason.

ขI think that is wastage of time.ข He completely rejected me.

He was not conscious of the fact and he could not be subjected to reason.

Well! Then home business is not for him.

First step to find an opportunity is to believe that it exists. One must accept that it is there. Then one must become conscious of home business’ money earning potential.

When you become conscious of something you start noticing that in abundance. If you are not conscious of something you can’t see that even surrounding are full of it.

That is law of nature.

Nature has designed things in this fashion to avoid the revelation to the unprepared and thus unworthy.

The opportunity can only be used by able. One who can recognize the opportunity and acts to tap it is an able man. Other kinds either will not find the chance or let it pass without utilization.

Home business on the net has produced millionaires. Countless people started with limited resources and now earn unlimited wealth. What did they do?

They recognized an opportunity and took action. They had eyes for the opportunity and audacity for taking an action. That is what makes them stand apart in addition to the wealth they have made.

They were able.

Taking an action is second step for tapping the opportunity. Action taking is must if you want to get yields from opportunity. Otherwise the opportunity is as good as no opportunity.

Opportunity for home based business would always remain. With internet expanding at such a fast pace, potential of home business is much more than ever.

But only those seek with conviction and vision would find one.

Moreover, only those who are courageous enough to take action would find their way to enormous wealth.

People who lack conviction, courage or both will not find any wealth in the home business or for that matter anything.

Copyright 2004 Arun Pal Singh

About The Author

If you are an action taker in search of home business, here is an opportunity waiting to be revealed

Arun Pal Singh runs a successful business from home at He is also publisher and editor of Home for profits’ income course, a free newsletter with hundreds of tips for home business which can be subscribed by mailing to

This article was posted on December 29, 2004

by Arun Pal Singh

Improving Your Conversion Reduces the Need to Cons

Improving Your Conversion Reduces the Need to Constantly Promote Your Sites

by: Jack Humphrey

I just got off the phone with Michael Fortin, one of the top copywriters and conversion experts on the web.

We were doing a teleseminar for our members on conversion and testing for website owners wanting more out of the traffic they already enjoy, rather than constantly having to promote their sites to support low conversion rates. Specifically, we were talking about all the things you can do to test different กcalls to action.ก

A call to action is anything you are trying to get people to do on any particular site or page of a site. It could be buying a product or service, getting people on an announcement list or newsletter, or getting people to click on your advertising links.

Most web publishers are so happy when they finally have a site up that they consider their work done and get right to marketing it. Once the traffic rolls in, they enjoy whatever sales or clicks they get and try to make more money by driving MORE traffic to the site.

Then they start building another site. And another. And another.

This is a disturbing trend that is creating a massive amount of waste. Both in resources and time. Especially when it comes to niche publishers who are building massive networks of sites on different topics in order to capture emails, generate advertising revenue, sell affiliated products and services, or to build their lists to generate backend sales to their subscribers.

The waste is generated when people are in too big a hurry to build more sites, add more products, and get more traffic to sites that can convert sometimes 1000% BETTER than they do now.

They are moving at a hectic pace, in this scenario, to build build build, when their income goals can most often easily be met without so much waste.

One example of waste is when someone builds a contentdry site that has nothing but Adsense and some links on it. People hit that kind of site and can’t wait to find a reason to leave. The thinking is, กGreat! My กclick thru ratioก is sky high! I am getting almost everyone to click on my ads!ก

But hereกs whatกs happening in reality: you are working VERY hard to get traffic to such a site, only to กburnก it on a 35 cent click! No email capture, no followup, and most importantly no desire on the part of the visitor to EVER see your site again!

Would you rather have someone come through your site and click immediately on an advertiserกs link, never to return? Or would you rather have someone come to your site, read some great content, sign up for your list and not click on ANY links that first time?

I will take scenario #2 any day of the week. And I won’t have made a single penny off of that person with that initial action. But I will in the future!

If you have a site that you constantly test and tweak for performance (beyond its ability to repulse your visitors into clicking on an advertisement just to get to a QUALITY site) then you have a real business.

You can test and track SO MANY variables to make a site more profitable than it is now. Every site on the web can perform better than it does right now. Every single one!

The people who understand this never stop testing their calls to action to get their visitors to do more than something that results in a onetime action.

Traffic is the most expensive thing on the web both in the time it takes to get it and the resources you have to use up for each and every hit.

The traffic you have now might be all the traffic you EVER need on a daily basis to make a killing with your site. You will never know until you test and track everything about your site.

The headlines, the offers, the optin forms, the guarantees, testimonials, bullets, adsense placement, followup… In short, every webmaster on the net has a lot of work to do on every site they own if they really want to reap the kinds of profits their sites are actually capable of pulling in.

Most people get a site up and are happy with the sales or clicks they get and move on. NO! You are leaving so much money on the table thinking you are done with a site right after you put it up.

That site is the worst it should ever be! Wasting another domain fee, hosting fee, bandwidth and the costs associated with getting traffic to a brand new site before you have optimized your current site for the very best conversion it can pull is NOT good business practice.

I know people who have literally thousands of domains. And one thing I can guarantee you is this: They are making a pittance, even if they are making $60,000 a DAY, in comparison to what they COULD be making with far fewer sites and more testing and tweaking of that smaller group!

And Fortin seems to agree. He is going to be at my seminar in New Orleans September 9th 11th to expose everyone who attends to just how much money they have left on the table over the years because they have never tested different aspects of their calls to action.

It is enlightening, as well as depressing to find out how much money you COULD have made all this time had you tested from the beginning!

But the point is, you cannot go back to get all those lost subscribers, sales, or clicks. You can only start testing today to capture more money from each site you own. Thereby alleviating the need to have a massive network of sites all performing at half their potential or much less!

Copyright 2005 Jack Humphrey

About The Author

Jack Humphrey is Managing Partner at Content Desk. He is also the author of Power Linking 2005, now in its 4th edition. To learn more about the profitable niche publishing industry, check out

This article was posted on August 09

by Jack Humphrey

Convert Your Newsletters into Immediate Cash

Convert Your Newsletters into Immediate Cash

by: Roger C. Parker

Use your newsletters to keep in touch, educate your market, and trigger instant sales.
OnePage Newsletters can do more than help you keep in constant touch with clients and prospects and educate them to desire your products and services. Each issue can also generate immediate sales!
Simply combine the educational content of your newsletter with a monthly promotion described in the covering email or on the page of your website where readers can download each issue.
Once you have engaged your reader’s interest, offer them an engaging next step that accelerates their interest and encourages them to buy right now.
Here are some triedandproven ways:

Teleconferences. One of the easiest, least expensive, and most powerful ways for you to monetize—or convert your newsletter into profits—is to invite readers to a free teleconference where you provide additional information and invite them to discuss the topic and ask questions. Costs are negligible. Use email autoresponders to deliver the phone number and a special PIN (personal identification number) plus lastminute reminders.
Special report. Offer an indepth treatment of the topic covered in your newsletter. You can either sell it or offer it for free, upon email request. You can also deliver additional information on unlinked web site pages or via email.
Promotions. When appropriate, offer special pricing or terms on products or services associated with the topic of your newsletter.
Event marketing. Offer free demonstrations or seminars in your store, an office, or a hotel meeting room. Or, offer a free 30minute introductory meeting or telephone consultation.

Here’s how to maximize response:

Encourage email registration. This creates a list of prospects interested in particular topics for later followup.
Focus. Separate the educational content of your newsletter from the promotional message in the email announcing each new issue or on the page of your website where your newsletter can be read or downloaded. Never put timesensitive information in your newsletter!
Separate the why’sข from ขhow’s.ข Emphasize problems, solutions, and benefits in your newsletter. Limit the details of your solution to your followup information and events. Keep your newsletters short.
Add urgency. Schedule your call to action event immediately after you distribute your newsletter. Encourage early registration by emphasizing limited teleconference capacity, limited quantities, or place a time limit on promotions.
Vary your call to action. Don’t follow the same call to action each month. Vary teleconferences, special reports, promotions and free consultations.
Followup. Thank those who attend events or requested more information.
Track your results. Note which topics and calls to action result in the most sales. Repeat your winners.

Success requires planning. Start by creating a 12month Editorial Calendar describing the topics you are going to discuss in each of the upcoming issues of your newsletter.
Then, choose the type of call to action, or promotion, most appropriate for each month’s topic. As you review each issue in your editorial calendar, ask yourself: ขWhat’s the best way to leverage my market’s interest in this topic?ข
It takes time to put together a successful promotion or prepare special reports and teleconferences. But, if your call to action projects a lastminute or amateurish image, you’ll be wasting the momentum your newsletter has generated.

Ongoing process, not isolated event. Success requires an ongoing series of newsletters and related promotions. Use your 12month editorial calendar to schedule your efforts on several newsletter issues and promotions each month.
Encourage passalongs. Invite recipients to share your emails and newsletters.
Be specific. Describe the specific action you want the recipient of your message to take. Summarize important details.

About The Author

Roger C. Parker is the $32,000,000 author with over 1.6 million copies in print. Do you make these marketing and design mistakes? Find out at

This article was posted on June 25, 2004

by Roger C. Parker

7 Secrets to Explode your eBook Sales! Part 2

7 Secrets to Explode your eBook Sales! Part 2

by: Bluedolphin Crow

Secret #2: Creating your Marketing Timeline for Success!
You can increase your sales and free time by creating your own marketing timeline. Marketing timelines are essential for all Internet businesses. They provide not only organization but a truly well defined goal sheet as well.
To understand your timeline is to understand your business. Can you really know where you are going if you don’t have a goal? I think not! Can you really tell how well you are doing if you are not logging your results? I think not again! Can you really tell what your profit margin is at this moment and will be next month at this time without tracking your sales, goals and future plans?
Well I think you know my answer by now.
There is tons of internet marketing กHow Toก infiramtion online. However have you noticed very few people teach you how to organize your information? Well, now you will know.
My marketing timelines include: goals present and future, Action plans for today and tomorrow as well as next month, and last but definitely not least you have a sales tracker as well.
Ok. Now take out a sheet of paper, and for computer lovers, open up your word processing program.
Letกs begin with our goal sheet.
On top of the page in BIG letters type:

Goal Sheet Short Term
Now grab another piece of paper, or another page, and on the top of that one in BIG letters type:

Goals Long Term
Next page write in BIG letters:

Action Steps Short term
And another page in BIG letters:

Action Steps Long term
One last page in BIG letters write: SALES
Now you have the foundation you need to begin really understanding your ebusiness as it grows and matures.
Grab a file folder, or on the computer, make a file folder that says: กMarketing Timeline.ก This folder will hold all your files.
Page one: Short term Goals: Make 3 columns.

Column 1: Date

Column 2: Goal

Column 3: Date completed Goal
Page two: Goals Long Term: Make 3 columns.

Column 1: Date

Column 2: Goal

Column 3: Date Completed Goal.
Page 3: Action Plans short term: Make 3 columns.

Column 1: Date.

Column 2: Action Steps.

Column 3: Date Completed Action Steps.
Page 4: Action Plans Long term: Make 3 columns.

Column 1: Date.

Column 2: Action Steps.

Column 3: Date Completed Action Step.
Page 5: Sales tracking Make 3 columns:

Column 1: date

Column 2: Sales

Column 3: Continuing Total.
I can hear a lot of you out there groaning, ‘there must be a way to automate this!ก and yes there is! However, I want you to do it manually when you first start your ebusiness. I have found that this will not only show you how you are doing and where you are and what has to be done to get to where you want to go. It also helps to seat all the information in your unconscious brain. Walla! Automating the Brain!
Really, I am serious. By doing this manually you will learn a lot more in the beginning and not have to learn it as you go along. For those of you that can’t wait to automate, I have included links to a lot of automated services and software in my eBook: กeBook Marketing Secrets Revealed.ก
Have a great week!
Bluedolphin Crow
Copyright 2004 Bluedolphin Crow All Rights Reserved.

About The Author

Bluedolphin Crow Ph.D. is a Native American with 6 years internet Marketing Experience and 20 years Sales and Marketing experience. The above article is an excerpt from her upcoming eBook: eBookMarketingSecretsRevealed! To reserve your FREE copy before publication (A $49 value) send a blank email to:

กHow to eBooks Free eZine:

This article was posted on July 28, 2004

by Bluedolphin Crow

How To Write Email Messages For Phenomenal Result

How To Write Email Messages For Phenomenal Results

by: Ewen Chia

Would you be interested in getting 10 times better results from your current email marketing campaigns?
While the above is a hypothetical figure, it sure got your attention didn’t it…
Though most successful marketers use email marketing as an incomegenerator, only the ultra successful are truly maximizing their profits with it.
What sets them apart? And more importantly, how can you create profitpulling solo emails that put thousands more into your bank account fast?
It’s no rocket science. You’ve basically got to get your readers excited and give them a reason to respond quickly.
There IS a simple formula to achieve this. It’s nothing revolutionary, in fact it’s…
..the same darn formula for writing good copy!
Look, if you want to experience increased sales from all your email promotions, start writing your solos based on the ageold formula known as…
The basics of copywriting must be applied anywhere words are used to gather responses, especially in your emails.
Here’s a quick look at how you can structure your messages using AIDA as a guide:
1. A Attention
Create subject lines that get your emails opened. Think of this as the headline of your ad as any good copywriter would tell you.
Grab the attention of your rea.ders by using curosity, fear, happiness etc.
An example : ขHave you heard about…ข
Heard about what? They’ll want to find out…
Extend such attentiongrabbers to the first sentence or paragraph of your message body to encourage further reading…
2. I Interest
Once you’ve got their attention, it’s time to get them interested in your message.
An easy way to do this is to simply highlight or ‘create a problem’ they may be experiencing. This puts them on alert and peaks their interest.
For instance, you could highlight the pains of how getting hundreds of spams daily could affect their business, and how there’re no good solutions in sight…
3. D Desire
The ‘desire’ section of your message is where you introduce your proposed ‘solution’ to the problem stated.
Fact is, people need solutions to problems. To be an ultrasuccessful email marketer, your job is simply to give them what they want!
4. A Action
Getting your rea.ders to take positive action, to act on your message, is probably the most important part of your entire campaign.
But a high response rate is only possible if you’ve created the flow of Attention, Interest and Desire successfully.
To encourage immediate action, you should tie a specific deadline or give ‘scarcity’ to the solution you’re offering. For example, a 40% discount for the next 2 days only. Let them know that if they miss this dea.dline, the discount would end and they would have to pay a higher price for the same solution.
Hereกs another tip to squeeze more mileage from all your email promotions:
Use the AIDA formula today in all your email campaigns, you’ll love the phenomenal results and extra profits from doing so!
Copyright 2004 Ewen Chia

About The Author

Ewen Chia is a successful information publisher and Internet marketer who spits out marketing secrets with fiery passion! Learn how you can instantly get more traffic, sales and increase your profits by visting his various websites here:

This article was posted on May 16, 2004

by Ewen Chia

What do you want to achieve in 2005?

What do you want to achieve in 2005?

by: Richard Grady

Welcome to the New Year everyone 🙂

So what do you want to achieve this year…..?

To start your own business?

To lose some weight?

To give up smoking?

To quit your job?

To spend more time with your family?

To live a healthier lifestyle?

The statements above are some of the more common goals that people set themselves at the beginning of a New Year. This time of year is traditionally the time when we make กNew Year Resolutionsก those little promises to yourself that are usually forgotten about by the middle of January (if not sooner)!

So what can you do to ensure that your resolutions are not just a distant memory by Feb 1st? Well, everyone is different and I can’t promise that the same techniques will work for all but one of the best ways of staying on track is to put some proper planning in place and that usually means writing things down.

It is all too easy to think to yourself กYup, Iกm going to lose a few pounds by Marchก but if that is all you do, you will almost certainly fail. You need to take action and one of the easiest ways of forcing yourself to do this is to work to an action plan. Let me explain…..

With any major goal that you want to achieve, it should be possible to prepare a plan of how you wish to achieve the goal and over what timescale. To take the weight loss example above, you may have decided that you need to workout three times a week and cut out various foods if you are to achieve your target weight. Therefore put this down in writing and monitor yourself on a weekly basis to ensure that you are actually doing what you are supposed to be doing. If it helps, stick the entire plan/calendar on your wall or fridge so that you can’t help but see it everyday.

If you want to start your own online business, you will need to be dedicating a certain amount of time to this each day, letกs say two hours. So draw up a plan that covers the next few months which details exactly what you want to have achieved by the end of each week/month, for example:

Week 1 Prepare basic template for website

Week 2 Learn how to use a basic HTML editor

Week 3/4 Design and build actual website

…..and so on.

Of course, the above is a very simplistic example and your real plan will probably be far more detailed but the point is that having a plan to work to WILL help.

Many people like working to lists that is, they like having a list of outstanding tasks to do because they enjoy ticking the jobs off once they are completed. Working to a plan is very similar because you can ‘tick offก each milestone as you pass it.

One thing that I wouldn’t recommend though is spending too long drawing up the actual plan. I once worked for a company and was involved in a major project that had various timescales etc that had to be worked to and the Managing Director asked me to draw up a project plan in a particular format. Now this format was incredibly detailed and it would have taken me about a week just to prepare the plan. I felt this was wasted time and as the project leader, I refused to prepare the plan in the way that he wanted and instead spent a couple of hours drawing up a much simpler กcheck listก. He wasn’t impressed but I guess he was just one of those people that prefers to spend their time planning rather than DOING. The end result was that the project was completed on time and without too many problems but had I spent a week on unnecessary planning, we would have probably ended up a week behind schedule.

So plan your actions by all means but don’t turn the actual planning phase into a project all of its own. People can sometimes be reluctant, even scared to take action and therefore drag the planning out as long as possible in order to put the กhard workก off.

Don’t let this happen to you and be sure you plan in the right way don’t use it as an excuse not to take action in the first place.

Planning won’t guarantee that you achieve your goals but it will certainly help and will definitely give you the edge over the majority of people that simply don’t bother…..

Copyright 2005 Richard Grady

About The Author

Richard Grady has been helping ordinary people earn online since 1998. He writes a free newsletter which is published every two weeks. To subscribe (and claim your free gifts), visit:

This article was posted on January 10

by Richard Grady

Stay on Task with Your Internet Marketing Promotio

Stay on Task with Your Internet Marketing Promotion Strategies. A.C.T.I.O.N.

by: Laurie Meade

How to Succeed and Stay on Task with Your Internet Marketing Promotion Strategies. One Simple Word. A.C.T.I.O.N.

Working from home can get stressful. With all the distractions presented to you each day, you need an effective way to stay focused. When working online, it is difficult to always stay on task and not get sidetracked.

The difference between those who succeed and those who don’t can be summed up by one simple word. A.C.T.I.O.N. Use this acronym to motivate yourself to stay on top of your daily plan.

Automate as many things as possible. You can do this with autoresponders, mailing list filters, signature emails and other tools of this type.

Catagorize your daily todoกs and make sure your highest priority is always on the top of the list.

Target. Know your target audiience, Also know your target goal of what you want to accomplish each day and make sure it gets the most attention it deserves.

Invent and Inspire Every day, jot down notes ideas on how to promote your site and ideas for new articles. Keep yourself motivated and inspired by setting a goal to promote at least one new article or product each week.

Open and reply to emails at set times and for a limited amount of time each day. Don’t let this daily task get overwhelming. Go back to the first step and automate as much as you can.

Negotiate with other online marketers and webmasters. You will be amazed at how much you can learn and benefit from working with other people when you both have common goals in mind.

By following this formula you wll be able to stay more on top of the most important element of business. That would be promoting your products and thus increasing your earning revenue.

Available by autoresponder by sending an email to:

Please subscribe to Laurieกs ezine, and get all the up to date resources, weekly by reading, กYes You Can!ก

About The Author

Laurie Meade, Writer, Software Author, Reviewer Researcher and WAHM tells it like it is. What Works, What Doesn’t. Learn from someone who has made mistakes and conquered them. You can also subscribe to her Ezine, ขYes You Can!ข and find many more free to republish articles at

This article was posted on April 13

by Laurie Meade

Building Consumer Confidence Builds Sales

Building Consumer Confidence Builds Sales

by: Diane Hughes

Many small online business owners have yet to understand the sheer power that comes from building consumer confidence. They struggle with sales month after month, but still, when someone tells them their site design needs help, they get offended. กI spent a lot of time building my own site!ก is the reply.

Here’s my reply… กSo what?ก

It doesn’t matter who designed your Web site. If it isn’t cutting it, then it’s time to move on.

On the Web, we have about seven seconds to accomplish ALL of the following:

1) Relay the message ‘rest Easyก instead of กGet Out of Here NOW!ก

2) Build consumer confidence through words and images.

3) Gain the attention of the visitor.

4) Make a lasting impression.

That’s a lot to ask from a site. But professional Web designers have the skills and talent to deliver.

How do you know if your site design is the cause of your suffering? How do you know if your visitors are rolling their eyes instead of smiling? Ask!


Ask questions

Is the quality of your Web site design as good or better than your competition? Visit your competitors’ sites and see for yourself. If they are portraying a more confident image than you, chances are good that you need a redesign.

What do your visitors think? Conduct a survey and find out. You can use a simple and free tool found at to set up a survey. Post a link to the survey on your home page so your visitors can offer their opinions.


Be honest with yourself

Whether you designed your own site or your cousin’s 16yearold nephew did it, you have to dump your pride and focus on your site design from a business prospective.

Don’t shrug off what others tell you about your site design. Taking offense will only hinder your business growth and cause you to maintain an image that discourages consumer confidence in you and your business.

When you get honest feedback about your site design, be honest with yourself and look at the information logically instead of emotionally.


Take action!

If you find that you do need a site redesign, don’t pout. Take action! Start reviewing Web site designersก sites. Contact a few designers and ask for quotes on your project.

If you have the skills to follow someone else’s work, you can save money by having the designer create one page. You can then set up the remainder of the site yourself.

Ignoring the fact that your site design is causing a decrease in sales is simply not smart business. Taking measures now to change your online image is the first step to impressing your visitors and boosting your cash flow in the years to come.

Copyright 2005 Diane Hughes

About The Author

Diane C. Hughes *

FREE Report: Amazingly Simple (Yet Super Powerful) Ways To Skyrocket Your Sales And Build Your Business Into A Tower of Profits! ==>>

This article was posted on August 22

by Diane Hughes

Are You กSet Upก For Success?

Are You กSet Upก For Success?

by: Craig Binkley

Believe it or not, 2004 is already here. Yeah, I know, where has the time gone? My mom always told me that as I got older, the years would start to fly by. Did anyone ever tell you that? Did you believe them? Well it is happening to me right now.

Before I get too deep into this article, just let me say that the intention of this article is NOT to make people angry or depressed. The real purpose for this article is to help the reader determine if he/she is doing a few key things for their business. Let’s take a look at the three main things that I feel any business owner needs to have in place if they are serious about making their business a success.

Setting Goals: Sound familiar? Of course it does. Have you done this? If you ask a lot of people, the answer you get may vary from ขI know what I want to accomplishข to ขDo I really need to set goals? I’m here to say that if you have not set your goals for you business, then take a few moments and write them down. Yes, I said write them down.

Be sure to set your goals realistically. Goals should be reachable. If you set unrealistic goals, then don’t meet them you are setting yourself up for failure. You need to set short and long term goals. If you don’t meet your goals on schedule, do not feel defeated. Reset your goal and strive harder to reach it.

Setting a Plan of Action: Okay, you have set your goals. Now what? How are you going to get there? This can be the real tricky part for some. You need a plan of action that is going to keep moving you closer to your goals on a daily, weekly and monthly basis.

If only there was a ขmaster planข we could all use. Since there is not, only you can know what needs to be done in your business. Look at your goals and determine what action you need to take. Set your plan of action according to the goals you are striving to reach.

Be specific! Being too vague in your plan of action can leave you sputtering along. It is very important that your plan be detailed. You need the ขhowข and ขwhenข of your business plan.

Implementing your plan of action: Now that you have a written set of goals and a detailed plan of action, the last key element is implementing your plan. After all, what good are your goals and plan of action without acting on them?

For most, this is the hardest part. In my mind, it can be even more so in the home business sector. If you work for some one else, you probably have that constant ขsome one is watching over you to make sure you get all your tasks done on time.

In the home business field, it can be very easy to procrastinate. Yes, we have all done it. Some more than others though. This is where you divide the men from the boys. While many of the ขboysข are preparing to find the perfect time to get ready to get started, the ขmenข are already in action.

We know that there is no ขperfectข time to get started. If you are waiting for this, do yourself a favor and give up. It is never going to come. To be successful, you are just going to have to do it. And do it now!

In conclusion, let me say that although these three key elements are all very easily done, doing them does not guarantee success. There is another intangible, YOU! Add your own personality to your business and let it grow.

Here’s to you and your success. Today, not tomorrow!

About The Author

Craig Binkley – husband, father and home business owner assisting in the restoration of the ขtraditionalข family through home business ownership.

This article was posted on August 20, 2004

by Craig Binkley

3 Keys To Building a Successful (Online) Business

3 Keys To Building a Successful (Online) Business

by: David Lovelace

Want to know the secret to effectively building a successful online business? Iกm afraid the answer may not be what you’re expecting.
Take this simple pop quiz. (I know, I haven’t given you time to study yet. But I think youกll pass the test anyway).
If you want to build a structurally sound home, you must first do what?
If you said, กLay a solid foundationก. Then congratulations. Youกve passed! 🙂
Building your online business is no different. The secret is not new. Just follow these 3 keys:
1.> Learn
2.> Take Action
3.> Adapt
1. Learn
Educate yourself. But don’t reinvent the wheel. Model your business after the blueprints that are already proven. There are systems in place. Follow them! But MOST importantly …
2. Take Action!
Lack of this step is the single greatest contributor to failure! Educate yourself on the proven systems, then put them into Action. But remember this .. it doesn’t matter that itกs not perfect. Itกs not going to be. Just the fact that you did กsomethingก will motivate you and the momentum will come. If you know what you need to do, then กJust Do Itก.
3. Adapt
Change is around us all the time. Stay informed. Itกs just as important to know what Doesn’t work as what Does!
Realize that it doesn’t come without hard work, desire, patience, perserverance (belief in yourself) and lots of ACTION. Did I say that already?
Now hereกs what to do from here. Take keys and insert into business ignition. Crank and don’t look back.
Enjoy the ride!
Copyright 2004 David Lovelace

About The Author

Discover How To Build Your Own Internet S uccess Story With NO Prior Sales, Marketing, or Business Experience in 90 Days! Click for details: Dave Lovelace is publisher of 6 Figure Marketing Tips (Audio) Eletter. Click here to subscribe:

This article was posted on May 09, 2004

by David Lovelace

What Is the Most Effective Way to Advertise?

What Is the Most Effective Way to Advertise?

by: Charlie Cook

Bob from Ottawa wrote to ask, กWhat is the most effective way to advertise locally at a friendly price. Thinking of postcards…ก
Bob has an unusual business. He paints murals on the walls of childrenกs bedrooms. While his occupation is unique, his question about the best way to spend advertising dollars is not. I regularly get the same query from realtors, executive recruiters, and other service professionals and small business owners. Whether youกve got $500 or $15,000 dollars allocated for advertising, how should you spend it to attract new clients and customers?
The fact is this is not the right question or, at least, not the first one to ask. Most people spend more time deliberating on where to spend their marketing dollars than they do on the key elements of a successful advertising campaign. The result is that many people tell me, กIกve tried advertising and it doesn’t work.ก
Use the following steps to make advertising work for you and to build a campaign that generates more money than you spend.
1. Identify Your Advertising Goals What role does advertising play in your plans to grow your business?

Is your advertising part of a shortterm marketing effort or one part of your longterm marketing strategy?
Do you want to generate leads?
Do you want to use your advertising as a catalyst to building longterm client relationships?
Do you want to generate onetime sales, for example, to move excess inventory?

2. Clarify Your Marketing Message Whether you are considering print, media (cable, TV or radio) or Internet advertising, the key to success is getting the attention of the people who want your products and services. If your marketing message doesn’t grab your prospectsก attention, youกve wasted a whole lot of money.
3. Prompt Action Once youกve got your prospectsก attention you want them to take action. Depending on your marketing goals, you may be looking for a quick sale or to build your prospect list.
What is the action you want your ad to prompt?

Do you want people to visit your web site?
Do you want them to call you for an estimate or an appointment?
Do you want them to come to your store?
Do you want to get them to give you their contact information so you can market to them again and again?

So what advice did I give to Bob, the muralist? I told him to clarify his marketing message to parents before spending money on his next ad. A oneline explanation of the problem he solves will ensure that his ads are noticed. Then I showed Bob how to prompt prospects to take action by showing samples of his work and offering a free guide to decorating childrenกs bedrooms on his web site. All this described in one or two concise sentences in his ad.
Given Bobกs business goals, marketing strategy, and budget, postcards were an excellent way to deliver his marketing message. With an effective marketing message and strategy they would help him grow his business.
Make your advertising an integral part of your marketing strategy. Use a brilliant marketing message in your advertising. Give your prospects an incentive to take action and youกll attract many more clients and find yourself earning more.
2004 © In Mind Communications, LLC. All rights reserved.

About The Author

The author, Charlie Cook, helps service professionals and small business owners attract more clients and grow their businesses. Sign up for the Free Marketing Ideas eBook, ก7 Steps to get more clients and grow your businessก, full of practical marketing tips.

This article was posted on June 15, 2004

by Charlie Cook