Good Marketing Pays for Itself

Good Marketing Pays for Itself

by: Joy Gendusa

Most companies ask themselves this question: กHow much will this advertising cost us?ก when they should actually be asking themselves this: กHow much will it cost not to do this advertising?ก

If your company spends $1000 per week on marketing then you could save $1000 per week by not doing any marketing. That is true but it is the simple and shortsighted view of the situation. However, if the revenue generated from that marketing is $1010 you have actually just lost $10 by not doing it.

Most times the margin is not that slim. We generally bring in around 10 times what we spend in any given week. That means for every $1000 we spend on marketing we bring in $10,000. If we decided that we were only going to spend half of what we were normally spending we would automatically save half of our budget. That is great but we would likely lose up to half of our weekly sales income. In trying to save half our budget we actually lost 9 times that amount.

It all comes back to your Return On Investment. That’s the ROI I am always talking about. If you only make what you spend on your marketing it is not doing its job. The money that you spend on your marketing is your investment. The money you bring in on sales is the Return On that Investment. That is why your ROI is the most important statistic to consider when trying to divide up your marketing budget. Putting more money into a marketing strategy that has a higher ROI doesn’t cost you more money, it makes you more money. Saving money by lowering your marketing budget doesn’t sound so enticing when you think about it that way. Unfortunately many businesses cut their marketing budget first when trying to stay afloat during slow periods. They are actually hastening their downfall.

You have heard it time and time again, กIt takes money to make money.ก It is as true today as it ever has been. You have a good product or service, you run your business well, the only thing that you need is good marketing and that will eventually pay for itself.

Perhaps by now you are convinced that you need to spend some money on promoting your business.

Maybe you are still stopped by the big question, กHow?ก What do you really need to know, and how can you actually make it work?

Let’s start with the กBasic Principlesก of promotion.

What is Promotion?

Promotion is making something known and well thought of.

Why do you promote?

The purpose of promotion is to bring in more business and enlarge your customer base. Always try to bring in as much business as you can. It sounds like an obvious thing to say but many people still don’t follow this rule. Don’t assume any number of new customers will be too much for you to handle. If you have that much business you can always bring on temporary or temptopermanent staff to handle the work load.

How do you promote?

There are more ways than you would ever think. Have you ever heard someone say, กI never promote and I am always busyก OR กI don’t have to promote, all my business comes from wordofmouthก? They may not be aware of how they’re doing it, but I promise you they are promoting somewhere. Maybe they just go around telling everyone they talk to, that they don’t promote. (Sound funny? It’s still promoting.) Maybe their canary yellow window ledge with the bright red apples on the shelf behind it attracts so much attention that they don’t need to do anything else. Well here are some ideas you can do กknowinglyก to drive in the business.

Every action that every member of your staff engages in is promotion. Whether good or bad every action is giving someone an impression of how your company is or does business. Here are a few examples.

Greeting your customers with a smile is a great place to start.

Calling your customers after they have had a chance to use your product is a good way to promote that you care about their experience with your organization. It can also create an opportunity to make more sales.

A neatly packaged product, the shipping label on straight, promotes that you take pride in what you do.

Always keep updated brochures or catalogs in your reception area for people to see and take with them.

If you have customers coming into your business, make sure they are greeted pleasantly, professionally, and immediately.

I suggest you sit down and write out all the things that your company actually does to promote using the above definition. Sit down with your staff and do a pow wow. Not only will it bring you all closer together and going for the same goal, it will open your eyes as to all the ways you can make your business well thought of.

Every little detail counts. Thanks for reading and good luck.

About The Author

Joy Gendusa founded PostcardMania in 1998; her only assets a computer and a phone. In 2004 the company did close to $9 million in sales and employs over 60 persons. She attributes her explosive growth to her ability to choose incredible staff and her innate marketing savvy. Now she’s sharing her marketing secrets with others. For more free marketing advice, visit her website at www.postcardmania.com.

This article was posted on March 03

by Joy Gendusa

Can your Powerpoint Presentation Rival TV Advertis

Can your Powerpoint Presentation Rival TV Advertising?

by: Sean DกSouza

Do you ever wonder why some PowerPoint Presentations are so much better than others? Why do some have amazing powers of persuasion, while others simply bore you to death? TV commercials use these marketing strategies to hold and fascinate their viewers. You can too, if you follow these tried and proven techniques.

Step 1: Kaboom Them Into Waking Up!

Ever noticed how most presentations start with, กWelcome to this presentation…blah, blah, blah.ก You don’t see too many TV ads do that. They slam into you at a zillion miles an hour and make sure you’re paying attention.

So How Do YOU Do That When You Don’t Have A Moving Picture?

The trick is to start with something thatกs totally disconnected with the presentation. For instance, you could be selling cars yet you could start with, กOne day in heaven…ก That’s a good wake up call for an audience that’s half asleep.

You’re selling cars aren’t you? What has heaven got to do with cars? The dissonance of the idea has forced their attention. Now that youกve got their attention, you’ve got to gently massage your message into it. For example, you could simply suggest that God created man, woman, and then gave them a car.

And that is only the start.

Step 2: Always Tell A Story

Did you see Titanic, directed by James Cameron? Couldn’t you tell that story with reasonable accuracy? Most people can. All our movie and great TV commercials are in a story format.

Do the same with your presentation. Think it through. Build up a story first, then work your presentation into it. It will not only give your presentation some focus (and storyline), but will make it easier for your audience to remember the sequence of what you’re saying. For instance, where are Adam and Eve going in the car? Did they have a breakdown? How well does the airconditioning work as they drive through the desert?

Step 3: Use Suspense, Not Mystery

Alfred Hitchcock was a master of suspense. He told you who the murderer was right at the start. So you and every one in the audience knew who was going to kill whom. Everyone in the theatre knew, except the hero (or heroine), who was going to get killed.

And that drove you crazy.

How could they be so dumb? You all knew who the killer was. Why couldn’t the hero see it? Thatกs what kept you riveted to the screen the whole 90 minutes. If you establish the characters in your presentation early and work in an element of suspense, you can keep the audience on the edge of their seats.

Step 4: Don’t Bore Them with Your Solutions. Bring Up the Problem!

Most communication harps languidly around solutions. You don’t want to do that.

Look around you. People are obsessed with problems. They don’t walk around all excited and happy. Most people walk around with their heads in their hands. When you bring up their particular problem they snap out of their slumber in a mighty hurry, and pay attention to what you’re saying.

What you need to do first is bring up that problem and bring it up in all its glory! Paint a gory picture. You might want to read my article: Is your solution your biggest problem? Only after you have made them feel the pain, should you bring out the solution. The best TV commercials always make you feel the pain.

As they say, ขNo pain, no gain.ข Learn that, and use it.

Step 5: Reduce Risk

Why do people say, ขI’d like to think about it?ข The only reason is because you haven’t reduced the risk to minus fifty. While there is risk, my brain is still doing a RAM check. If there is no risk, I’ve got nothing to lose.

So, how can you reduce risk? TV ads give money back guarantees, trial periods, free test drives. Surely you can be more imaginative than some ad guy.

Get that risk down low, like a limbo rocker. How low can you go?

Step 6: Let Your Audience Know They’re Not Guinea Pigs

Hey! If youกve got a product to sell, and you’re not using testimonials, you’re missing out big time. Even if the product is yet to be launched, you can have prelaunch tests. It all builds up expectations for your final pitch.

This is also another form of risk reduction. If someone else has used your product or service and fallen in love with it, you need to go into the nitty gritty of that love story.

Step 7: Close the #@US$%*&^ Sale!

I don’t know how many times I’ve seen a wonderful presentation that takes me to cloud nine, and leaves me there wondering, how Iกm going to get back to earth.

You’ve got to close the sale! Every presentation should end with a call to action and decision on the clientกs part. There are a zillion books and tapes on closing a sale out there. Brian Tracy has some amazing audio tapes on Winning Closing Techniques (www.nightingale.com). Learn from the pros, and turn a la dee dah presentation into a full blooded sale!

Step 8: Bring on a Quirky Finale!

Every movie and every ad does it. They wrap it up in a way you never expect.

Thereกs nothing worse than building up expectations, answering all the questions, and then having a weak ending. Your end has to be like lightning unexpected, brief and brilliant! It will ensure that your product or service (or quarterly report for that matter) gets maximum attention.

Otherwise you’re just making a point with no power!

About The Author

Sean DกSouza

Wouldn’t you love to stumble upon a secret library of small business ideas? Find simple, yet electrifying ideas onmarketing strategy,psychological tactics and branding. Head down to http://www.psychotactics.com#smallbusinessideas today and judge for yourself.

[email protected]

This article was posted on September 08

by Sean DกSouza

Price your eBook to Sell Well

Price your eBook to Sell Well

by: Judy Cullins

Q. The big question asked me in teleclasses or client sessions is กHow should I price my eBook?

A. The big answer is กit depends.ก

Hereกs seven tips to help:

1. Determine your audienceกs need and demand for your book. If your book solves a particular problem for a preferred audience, it will sell well at any price. When you know your 3060 second ‘tell and Sell,ก youกll be more likely to know a proper price.

Letกs say you have a book กStop Divorce Now.ก Your tell and sell includes กHelps the nearly divorced audience, both men and women.ก That audience gives your book a slant, and makes it more valuable. In the ‘tell and Sellก you must also include the benefits your book brings its audience. The top benefit of this book is that it stops divorce now.

No matter the number of pages, anywhere from 1599, this kind of book will bring a healthy price. Maybe $39.95, maybe more.

2. Sell to your กwants it short, easy, and cheap to yield big profits audience. You can charge more than some general information book aimed at a general audience.

The 8 and 1/2 by 11ก fortypage book กWrite Your eBook or Other Short BookFast!ก loaded with how toกs and which specific steps to do first, along with hundreds of Web and email resources is well worth the list price of $24.95. The author puts it on discount several times a year for only $18.95, but it sells well at $24.95.

If someone wants to write and publish a book, this price tag is small for what it gives and the speed one can finish a short book to start making money within 60 days.

3. Know that eBooks bring as big a price as print books. Don’t under price yours. Assign it the highest price you feel your audience can afford. If you don’t sell many (remember to sell many you need to promote your books Online and on Web sites) try a lower price. Always start with the highest price.

4. Rethink your title to sell more books. Make it short and compelling, but be sure to make it clear. Threesix words will sell better than a really long title, although there are exceptions.

One eBook กHigh Traffic=High Web Salesก sells better than กHow to Dramatically Increase your Web Traffic and Sales.ก

5. Know that กhowtoก books bring a larger price than a story.

6. Price your personal growth and health books lower than the specific howto books. Shorter eBooks such as 1030 pages will easily go for $7.95 to $12.95. Longer ones can go for $15.95. This audience is huge, but your book has far more competition in this group. Think Chicken Soup for the Soul series, selling over 70 million.

7. Promote your eBook Online to catch the Online business people. Reach 1000กs, even hundreds of thousands each day you submit a related article. They want all kinds of books. Learn how to sell more books by learning this kind of promotion.

Apply these tips to your print books too. You can make 1/4 to 1/2 your income from book sales if the price is right.

About The Author

Judy Cullins: 20year author, speaker, book coach

Helps entrepreneurs manifest their book and web dreams

eBk: ‘ten Nontechie Ways to Market Your Book Onlineก

http://www.bookcoaching.com

To receive FREE ‘the Book Coach Says…ก

go to http://www.bookcoaching.com/optin.shtml

[email protected]

Ph:619/466/0622

This article was posted on December 29, 2003

by Judy Cullins

Use Internet Marketing to Bring Customers to Your

Use Internet Marketing to Bring Customers to Your Local Business

by: Raynay Valles

Millions of กbricks and mortarก businesses have websites, but only a fraction of those businesses are using the Internet to bring in more sales. Itกs an expense that they pay because กeveryone else is doing itก. Don’t settle for that.

Is the Internet bringing customers to your doors? If not, here are three important tips to make you grin about your กnet profitsก (and make your competition jealous):

Three Tips to Make the Internet Bring Customers to Your Store or Office:

1. Write to persuade.

If your business is like most businesses, competition is fierce and just a click away. Don’t just put up a brochure describing your business thatกs too easy to click away from, and they will. A brochure website is like a timid office worker who gives just the boring facts.

Think of your website and online ads as your กsalesman in cyberspaceก, a salesman who makes a mouthwatering, IกvegottogetitNOW offer. Reach through the monitor, grab your visitor by his shirt and tell him why you’re going to make a positive difference in his life. Make him see it, feel it, taste it. Whatever you sell, make him salivate as he gets into the car to come see you.

You can do this in audienceappropriate ways, whether your business is an architecture firm, a sports bar or a childrenกs clothing store.

2. Attract as many TARGETTED visitors as you can. Don’t waste time or money on people who are not likely to buy from you. There are many ways to bring targetted traffic to your site and business. Some of the top ways are:

Payperclick ads

Email ads

Joint Ventures

Discussion list postings

Article writing and distribution

These ways are important because you can match your marketing message to the people you are looking for. A great example of this was on last seasonกs Apprentice TV show. The contest was to sell the most discount wedding gowns in one day.

One team handed out flyers on the streets of New York. They drew a measley number of customers. The other team bought an email ad from theknot.com wedding website and had customers lined up down the block. And they sold 5 times the amount of the first team. You can use this technique to draw customers too, either to your website or directly to your business.

3. Set your website visitors hair on fire.

You may have heard this before. It means, give them a reason to ACT NOW. When a website visitor says to him or herself กIกll think about it,ก and clicks away, you know THEY ARE GONE. They are busy in their own lives, thinking about everything else but your business and your offer.

How do you get them to act now?

Make a limited time offer. It can be a discount, but it doesn’t have to be. For example, you can add an online coupon that visitors can print and bring in for a free gift with purchase. If you’re in the knowledge business, offer a free support information, such as a กChecklist for Your Home Addition Projectก, but only if they act now.

Revamp your salesman in cyberspace to attract potential customers, make the case that you are what they want and show them why itกs in their best interest to get up and go get it NOW.

About The Author

Raynay Valles is a Marketing Specialist who builds sales for established businesses, online and offline. For more infon, visit http://www.raynayvalles.com or email her at [email protected].

This article was posted on February 06

by Raynay Valles

Festival Mania!

Festival Mania!

by: Ed Williams

ขFree Wheelin’ข

What’s the big deal with festivals these days?

I mean it, why are there so many festivals now? Used to, you would hear about an occasional festival here and there, for example, there might be a watermelon festival down in south Georgia somewhere, or there might be a rattlesnake roundup over in Alabama, or whatever. These events came very few and far between, and they were a fairly big deal mostly for that reason.

Contrast that to the present everyone has a festival going on these days. Why just recently I took a look around central Georgia, and it’s amazing how many of them are being held. All I can say is that they must bring the money in, because some of them border on the almost absurd. You can almost sense that some civic group got together and decided, ขHey, we need to bring in a few bucks for our city or county coffers, so what better way to do it than to put on our first ever Dead Possum Festival!ข

Maybe I’m being too harsh, though. Hey, if festivals bring in tourists and money, who am I to complain? We live in a capitalist economy, I’m proud each and every day that we do, so we can vote for whatever we desire with our dollars and cents. It’s a simple, beautiful system. And, in that spirit, I think I’m going to suggest some potential festivals for any interested cities or towns out there, some that should be immediately taken into consideration, and some that I have no doubt would bring in tens of thousands of dollars for whatever community puts them on:

ขThe Sunburned Chest Festivalข What better way to pull a big crowd than to announce a festival with its main event being a contest a contest between female entrants to see whose chest is the most sunburned. Of course, the judges would have to make a comparison between the contestants’ burned and nonburned skin, and that alone would constitute the major draw for this particular festival. And, as y’all might guess, you’d have thousands of male attendees, and sales for items like sunglasses, beer, and disposable cameras would skyrocket.

ขThe Bring In Martha Stewart On The Day Of A Big Ball Game Festivalข Now this wouldn’t come cheap, as Martha probably charges a hefty fee to make a personal appearance, but it would be well worth the expense. Schedule her in on the day of the Super Bowl, for example, and put her in a large auditorium to make a speech. Ticket sales would go through the roof as most of the women in the area would show up to hear whatever Martha has to say. The men in the area would then purchase much more beer, cigars, chips, dips, and other sports related food items as they would know they could enjoy them in complete peace while the game is going on. It’s a ขcan’t missข strategy, Martha pulls in the women, the men buy more food, everyone involved benefits.

ขButts County, Georgiaข Oh man, there’s so much I could do with this, I can think of about ten thousand plus potential festival ideas for this county and then some. Unfortunately, my editors won’t print about 9,999 of them, so I’ll just wistfully think of what might have been…

ขThe Perry Como Impersonators Festivalข This is actually sort of a ขfestival in reverseข type idea, because if this was actually held most of the area’s population would quickly go someplace else for a couple of days. And hey, that might not be a bad thing if a community had civic projects they needed to do like spray for mosquitoes, fix some large sewer drainage problems, or whatever. The festival planners could work out a deal with the surrounding communities to get a cut of their motel and restaurant revenues while the Perry C. festival is going on, so everyone involved comes out a winner.

I could go on and list even more festival ideas, but these that I’ve listed should be enough to get the ball rolling. In a really noble gesture on my part, I will claim no copyright for these ideas, so if anyone out there really wants to use any of them they can free of charge. Now, with all that having been said, if some community out there really considers putting on a ขSunburned Chest Festival,ข I think that the least y’all could do would be to invite me to be one of the judges for the main event, after all, fair is only fair…

About The Author

Ed’s latest book, ขRough As A Cob,ข can be ordered by calling River City Publishing tollfree at: 8774087078. He’s also a popular after dinner speaker, and his column runs in a number of Southeastern publications. You can contact him via email at: [email protected], or through his web site address at: www.edwilliams.com.

This article was posted on March 30

by Ed Williams

A Search Engine Optimizerกs New Yearกs Resolutions

A Search Engine Optimizerกs New Yearกs Resolutions

by: Shawn Campbell

With the ringing in of the New Year, I resolve to become a better search engine optimizer (SEO). Below is a list of resolutions that I have made in order to make my clientsก web sites the absolute best on the web.

I will not use flash as text.

Even though many search engines can now read some of the text embedded in flash, flash sites do not perform as well in search engine results as nonflash sites. Flash should primarily be used to enhance sites; in the same way one would use pictures to make the site look better.

I will not use images as text.

Although I personally believe that text in images will be read by search engines by the end of 2006, we are not there just yet. As it now stands, image text is invisible to search engines and therefore should not be used in that capacity.

I will use good usability techniques.

Usability is simple to test. Get three friends to complete a task on your site as you silently watch and take notes (have them talk out loud too). You will be amazed as to what you find. Jakob Nielsenกs Alertbox http://www.useit.com/alertbox/20030825.html has a good introduction to usability.

I will not use cloaking.

Cloaking is frowned upon by search engines. Once they catch you, you will get penalized (or in some instances, banned).

I will not use frames unless I have a REALLY good reason to.

Frames complicate things for the search engine. There are very few good reasons to use frames and thus they should be avoided whenever possible.

I will use a catchy title with the keyphrase in it.

Marketing is what we are all about. A catchy title will bring in the customers. A title containing the target keyphrase will raise the result in the search engines. Put the two together and you have a professional marketing title that works hard to bring in traffic.

I will track the return on investment (ROI).

By tracking the ROI, I will clearly see if the site is making or losing money. To track ROI one needs to corelate the marketing dollars spent with the revenue earned. This statistic is usually hindered by the siteกs owner, who cannot (or does not) provide the financial information, nor the conversional statistics I need to track ROI.

I will write an alt tag that clearly depicts what the image is, for every image.

This will help people without images on their screen know what the image is about. Using the keyphrase in the alt tag is a bonus because it will help the rankings slightly in the search engine results, but it is most important to describe the image as clearly as possible.

I will use good informative content.

Ah yes, กContent is Kingก. All the above resolutions are meaningless if I don’t have good content. This is what will bring in the search engines. This is what will bring in the clients. And this is what will bring in the dough.

I will not stuff the pages with keyphrases.

Stuffing the page with keyphrases goes against the golden rule of good content. If you stuff the pages with keyphrases, they will no longer read well, and readers won’t like to read them. Consequently, people won’t enjoy your site, and because the search engines are designed to figure out what people like and then display it to them, the search engines will eventually begin to disregard your site. Therefore, ALWAYS use keyphrases wisely.

I will not use กspammyก techniques.

กSpammyก techniques are anything the search engines say not to use. These techniques may do well in the shortterm, but in the long run they will get you penalized (or even banned).

Google has a list of guidelines http://www.google.ca/intl/en/webmasters/guidelines.html#quality

Yahoo has a list of guidelines http://www.help.yahoo.com/help/us/ysearch/deletions/deletions05.html

I will use payperclick (PPC), even if it is for a very small amount.

I have found that using even a minuscule PPC campaign will bring in more traffic. It also propagates links to your site throughout the Internet, and thus makes your site more prominent. If you are worried about losing money, then use the free conversion tracking tool available at both Overture and Google AdWords. USE IT. Only then will you know how effective your PPC campaign really is.

I will track unique hits to the site.

By keeping track of whether the siteกs traffic goes up or down, I get a big picture of the health of the web site. If traffic goes up, then the rankings probably went up. If traffic goes down, then rankings probably went down. Of course there are also seasonal variations (and marketing pushes), but you should be familiar enough with the market to know when to expect such cyclical fluctuations.

I will get a good copywriter to write the content.

กContent is Kingก, so get a professional to write it. You may think you are good, but are you really? Would you bet your Internet presence on it? Use someone who knows how to write specifically for the Internet. Use someone who knows how to balance writing for people, writing for sales, and writing for search engines.

I will not send out กspammyก emails asking for reciprocal links.

Reciprocal links don’t bring in clients, and they tend to only slightly boost your PageRank. An SEOกs time is better served getting the site listed in directories and on sites where people would be looking for it (such as associations, suppliers, clients, and more…). Personalized emails to these sites requesting a link to yours are fine. Templates or mass emails requesting reciprocal links are definitely not.

I will work hard getting valuable links to my site.

กLinking is Queenก, thus getting links is essential. Find directories that relate to your market and take your time to submit to them (in the best category). Contact your suppliers and/or resellers and see if they will link to you. Figure out where your potential clients hang out on the Internet, and get those sites to link to you. Do your homework to choose where you want your links to appear, then roll up your sleeves, get out the elbow grease and get those links to show up!

With a little dedication and a lot of work, I will get my clients into the top search engine results. If you want to do well with your web site, stick to these resolutions and before you know it the traffic (and the sales) will roll in smoothly, just like the New Year.

Shawn Campbell

About The Author

Shawn Campbell is an enthusiastic player in the ecommerce marketplace, and cofounded Red Carpet Web Promotion, Inc. (http://www.redcarpetweb.com/). He has been researching and developing marketing strategies to achieve more prominent listings in search engine results since 1998. Shawn is one of the earliest pioneers in the search engine optimization field. Contact: [email protected]

This article was posted on January 18

by Shawn Campbell

Bring That Difference To Your Business!

Bring That Difference To Your Business!

by: Arun Pal Singh

Romans had a phrase for this First among Equals.

Online marketing has too coined a similar one – when everything is equal the difference is me.

This is the key to build a successful business.

One who makes the difference succeeds.

That is what differentiates between the bestsellers and thousands of books that just come and go.

The uniqueness.

An artist sells million of albums and many others even fail to create a ripple. Why?

The uniqueness.

If you want your business to succeed you must bring that element of uniqueness.

It is good if you already have a unique product. You have already won half the battle. But what if you do not have that unique product. This is especially true if you are marketing affiliate products. You still can bring the difference.

How?

Introduce yourself in your product. Make your marketing unique. When your product is similar brand it unique with your style.

You need to have a passion for your business to bring that difference. A passion for your endeavor works like magic. Nothing beats a passionate entrepreneur. When you feel strongly for something you already start seeing the difference.

Your customers are life of your business. To become a good businessman think of your customers before your product. Convince yourself first if you would buy when you come across an offer you are going to make.

When you start thinking from customers’ perspective you are ahead of most of your competitors. What will your customers gain from your products? How will your product benefit from your product? People do not buy the products. They buy the benefits. Better life style, better health, secure future, freedom from debt…..

The list could be endless.

Try to build a trustful relation. People like to buy from the ones they can trust. After all, at the other end it would be a human mind that will decide to buy from you.

You can make that difference in spite of the competition because most of your competitors are not working on making that difference. Whatever your product is, whatever your offer is you can make it better by your touch.

Why are some marketers so successful that they make millions whereas others fail? If you make a search you will find that it is their style that makes them what they are. It reflects in their offers, their sales letters, their mails and everything they promote.

No! They were not born with it. They have developed and inculcated this while they struggled. They started no different from others. But they brought uniqueness to their business as they learnt.

Everybody can do this. Just keep working and keep trying. Learn, apply and analyze. Work diligently on improvement. Keep your minds open. Search for areas of betterment.

By and by you will develop your own style, your touch.

Every night when you go to bed just give a thought to your input for the day and what you will contribute on the coming day.

Have you worked for progress of your business today?

Be persistent in improving your business, work with passion and you are on your way to success.

Wish you success.

Copyright 2005 Arun Pal Singh

About The Author

Arun Pal Singh, a successful marketer and writer offers a unique and duplicable business opportunity at http://www.homeforprofits.com. To avail his free Income Course email to [email protected] with subject ‘subscribe’.

This article was posted on February 18

by Arun Pal Singh