Is There an Affiliate กFree Lunchก Program?

Is There an Affiliate กFree Lunchก Program?

by: Glenn Beach

กEverything worthwhile has a cost… Whenever you think you are getting something for nothing, look again—someone, somewhere, somehow is paying for it. Behind every free lunch there is a hidden cost to be accounted for.ก Edwin G. Dolan

If you, or any of your business prospects, believe that time is money, then yes, the ‘there Ain’t No Such Thing As A Free Lunchก principle DOES apply to your internet business. What you can’t invest in money, you will have to invest in time. You will have to be able to put the axe to the grind for more hours per day or week, and you will have to wait for more weeks and months before your ship comes in. Those are the facts.

If you are able to think outside the box (and few internet entrepreneurs CAN’t!) then the principle can be stretched a little. Are you balking at spending a few pennies a day to boost your sales? Do some research comparing what your marketing program offers and what the same services cost on the open market. Compare what information your program offers and what you can learn elsewhere. For example:

find some online business forums and search these topics: free advertising, phone followup techniques, sample followup letters, sample phone scripts.

investigate your and other affiliate marketing programs for all the above plus services and tools such as: prospect notification, contact manager, online forum, billing and revenue collection, gateway website, company resource center, free sales and marketing tools, affiliate training courses, successful team support, commission or compensation schedule. In other words, look at EVERYTHING that the program will give you for free.

research what you would have to pay for any or all of the above tools, hints, and services.

How does your affiliate program measure up? What do you get for free and therefore, what do you save? How much can you afford to invest based on these savings?

If you absolutely HAVE NO MONEY to invest, thatกs one thing. If you have a kneejerk reaction to investing in something that กsays itกs freeก, think again. What other business in the WORLD besides one on the internet can you begin for NOTHING? How many pennies a day can you AFFORD to invest in your business, maybe not now but as soon as possible?

If you have nothing, you can start and run a business. You will have to pay for it, however, with time. Free ads need to be worked every day. Free ads drop out of sight as new ads follow. You need to study your product till you know it inside and out, so all prospective affiliates can be led, encouraged, taught how they too can succeed. Since the name of the game is visibility amongst the billions of offers on the internet, you can’t afford to waste a single hardwon prospect.

Without any money to invest in advertising, this will be a long slow process. You will have to determine how YOU can best achieve sales and attract affiliates, because each personกs skills, style and dislikes are different.

You need to be internet savvy because all the information you require to succeed is out there, you just have to know how to find it. Study, seek your own answers, and know where and how to ask questions. You will win the game with patience and persistence.

About The Author

Glenn Beach is a proud member of Work at Home Team.

He is a selfemployed subcontractor and home entrepreneur at:

http://www.workathomebusinessopportunitycanada.com

email: begle@workathomebusinessopportunitycanada.com

This article was posted on March 06, 2004

by Glenn Beach

How To Dramatically Improve Your Websiteกs Convers

How To Dramatically Improve Your Websiteกs Conversion Ratio

by: Dean Phillips

According to the socalled experts, a decent conversion ratio is right around one percent. In other words, one out of every one hundred visitors to your website converts to a sale.

Personally, I think a one percent conversion ratio sucks! My website consistently converts right around ten percent. And so do a lot of my Internet marketing collegues. I can assure you, the websites of superstars like Marlon Sanders, Terry Dean and others convert a lot higher than one percent.

Why? Well, besides knowing what we’re doing, we’re also ultracompetitive and don’t settle for mediocre results. And with very few exceptions, a one percent conversion ratio is mediocre.

Unless you’re selling a bigticket item and making $100 or more per sale, itกs extremely difficult to make any real money with only a one percent conversion ratio.

Of course, there are exceptions to every rule, and if your website is attracting mega traffic like Yahoo, then obviously you can do quite well with a one percent or lower conversion ratio.

But what if you don’t have mega trafficand most websites don’t. Then what? What if you’re selling a $20 ebook and you’re only attracting a hundred visitors a day to your website? With a one percent conversion ratio, that means your website is making a measly $20 a day. And believe me, thatกs much more common than you realize.

However, what if you could improve your conversion ratio to five percent? All of a sudden, you’re making $100 a day with the same amount of traffic. Improve your conversion ratio to ten percent and voila, that $100 a day turns into $200 a day!

So, how do you go about improving your conversion ratio? Well, the first thing you need to do is make sure you have a trustworthy and credible website. People buy from websites they trust.

For instance, is the design of your website up to par? Is it easy to navigate, or are you using distracting flash or stupid, meaningless graphics that don’t mean a damn thing and take forever to load? Simplify your website. Get rid of the flash, graphics and popups!

Do you have your own domain name, or does yours contain names like, กGeocitiesก, กAngelfireก or ‘tripodก? Be a professional. Get your own domain name.

Prove what you say. Back up your claims with cold, hard, indisputable and verifiable facts?

Put your name, telephone number and street address on your website?

Use authentic customer testimonials, complete with first and last names? Make sure you get your customers permission first.

Offer a fair and reasonable moneyback guarantee? Thirty days is good. Sixty or ninety days is better!

Make it easy for your customers to pay. And offer a variety of payment options. I can assure you, if you’re using Paypal only, you’re losing sales. There are a lot of people out there, myself included that just won’t do business with Paypal. Itกs too much of a hassle!

And most importantly of all, you have to have a powerful sales letter. A strong and effective sales letter can blast your earnings into the upper stratosphere!

YOU MUST HAVE A POWERFUL SALES LETTER!

If you aren’t capable of writing that type of sales letter, hire me to write it for you.

Follow the steps set forth in this article, and your websiteกs conversion ratio will improve dramatically!

About The Author

Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@letsmakemoney.net

Make Money Online! Internet marketing expert, Dean Phillips will teach you how to make money online, starting today…Guaranteed! For details just visit my website.

Website: http://www.letsmakemoney.net

This article was posted on September 29, 2004

by Dean Phillips

RSS FEEDS: Whither Thou Goกest?

RSS FEEDS: Whither Thou Goกest?

by: Tony Dean

I open up the กFeed Readerก every day on my laptop and cruise the กnews feedsก I กsubscribeก to. The amount of information is now overwhelming, I need to just กsubscribeก to only the กfeedsก that are of immediate interest, else I would be reading กfeedsก twenty four hours every day.

When I click on a link to find out more about a news item, I am taken to a web page with the article of news on it, also there are banner ads, advertising icons to click on, and other side news items to click to take me elsewhere.

The potential for advertising on those web pages for interested marketers is great, not withstanding the change in the news article each day on that web page. One day it might be about Amazon and the กoutageกsก they kept getting, or the next it could be a pending court case about กcybersquattingก a brand name. Whatever article is shown the advertisers get their message across. It may not be part of the advertising ploy to sell goods and services from that advert, but to กbrandก their products, or name, for future sales.

One research company predicts internet advertising revenues will rise by 19% next year, they also predict that newspaper advertising will drop considerably.

Future habits of net cruisers will be to immediately open up the กfeedsก and cruise all the latest news, in contrast to going for Google and Yahoo, inputting search terms, and then cruising only those web sites that come up. Please! Don’t laugh, most of us still do this!

If a web site has not got itกs own กnews feedก, it will not get any กeyeballsก.

Those interested in marketing to the masses should think about trying to get adverts placed on pages of those sites with a กnews feedก, with their name, or web address written prominently, for cruisers to come and visit, but the main objective is to create กbrandingก.

The usage of search engineกs for locating web sites will decline, unthinkable at the moment for most internet users, but their rss feeds directories will be the most sought after to be able to access more กfeedsก. So search engineกs will still survive, but usage habits will change.

The กbigdogsก in rss feeds update news on their กfeedsก every fifteen minutes or so, they know that to keep a captive readership that they have to update frequently, or they will lose กeyeballsก to some other service thatกs giving out more frequent news. This is critical from an advertisers point of view who wants his ads showing on web pages with updated news as frequently as possible.

I can feel the nudging elbowกs already as advertisers are trying to get the best กspotsก.

The most money to be gained from rss feeds is by the person who owns one, the advertising revenue from กspotsก on the web pages the กfeedก points to will be flooding in, and with the decline in effectiveness of newspaper advertising, the rss feeds are the only place most advertisers are going to spend their money. The younger techsavvy 1824 year oldกs don’t buy newspapers, they also don’t switch on the television as much anymore, so television advertisers are looking at rss feeds, especially the big media companies who have millions of ad dollars to spend.

Remember this, anybody, even you, can put up a rss feed.

About The Author

Tony Dean is a published author and runs a website at: http://www.ebooksales.com. He is author of the ebook:’really Simple RSSก available from his web site.

This article was posted on December 10, 2004

by Tony Dean

Time Your News Release For Maximum Publicity

Time Your News Release For Maximum Publicity

by: David Leonhardt

กCindy, whereกs that story? I need it yesterday!ก

กComing right up, boss. Iกll have it to you soon,ก Cindy shouted back.

กYesterday isn’t soon enough!ก

Cindy clicked on her screen. กYou have mail.ก She looked at the messages. ‘three news releases,ก she murmured. กI don’t have time for this now.ก [delete] [delete] [delete]

Stop! Was that your news release Cindy just deleted? Too bad you sent it to her at the wrong time. You may have heard that ‘timing is everythingก and that is even more true in a newsroom. But how do you know when is the best time to send a news release?

Media relations is an art more than a science, so there is no single rule. If there was, everyone would be a media star. Here are a few guidelines to help you zoom ahead of your competition for the mediaกs attention:

Each type of media and each type of journalist is different. Here are just a few of the variables:

National or local media

TV, newspaper, radio or magazine

News reporter, features reporter or columnist

Consumer magazine or trade journal

Daily, weekly or monthly publication

Print or electronic

Each company or organization is different, as is its news. Here are just a few of the variables:

Local, national or international operations

Prescheduled news release, or lastminute reaction to todayกs news.

Product announcement, policy announcement, financial announcement

Bearing in mind the wide range of news you might announce and the wide range of media targets, 9:30 to 11:00 a.m. tends to be the best time of day to release news. You want to give the assignment editor time to send them out to cover your news. If you hope to get into the noon news, you don’t want to go too late, because you run into TV deadlines. Early afternoon is a secondbest time, but if you get much past 2:30, you will catch Cindyกs [delete] button at most daily newspapers and television stations.

I have been asked about the best day of the week to send out a news release. There isn’t one. I have seen plenty of debates on this. From personal experience, the only difference I ever noticed is when I could pick a slow news day. For instance, if in your city the daily newspaper can be reached on Sunday and not too much tends to happen that day in your subject area, you may find it easier to get into Mondayกs newspaper than if you try later in the week. But on average, there is not much difference.

Best time of month, year, etc? Again, there is no single best time. There is one golden rule. Do not send out a release when the world is wrapped up in some allconsuming event like the death of Princess Diana or the attack on the World Trade Center. Remember how much TV airtime and newspaper print space were devoted to those events? The media and its audiences had other things on their minds than your news. You can’t control events, but you can control the timing of your release (most of the time).

How far in advance should you send out your release? Some book reviewers usually need several months. Others don’t want to see your release until the book is on the store shelves. Many consumer magazines have a sixmonth editorial preview. Features editors often run several weeks ahead of time, but sometimes squeeze things in on short notice. News departments want only breaking news. Yesterdayกs news is … well, yesterdayกs news. Your release is already forgotten.

Does all this sound confusing. It is. The bottom line in any marketing is to know your target market and give it what it wants. Same with the media. The guidelines above give a very abbreviated list of what you need to consider. If you are still unsure, a media coach might be a good investment. But be forewarned – find someone with enough experience and success to coach you in the right direction.

About The Author

After a decade and a half as one of Canadaกs top consumer advocates, often conducting over 600 media interviews each year, David Leonhardt is sharing his knowledge with others. Pick up a copy of his special report กGet In The News!ก at http://www.TheHappyGuy.com/PR.html. Home page is http://www.TheHappyGuy.com

amabaie@phastnet.com

This article was posted on December 05, 2002

by David Leonhardt

Ten Awesome Ways To Incease Your Sales In Holidays

Ten Awesome Ways To Incease Your Sales In Holidays

by: Radhika Venkata

Everybody thinks that the businesses will slow down a bit in holiday seasons. Ofcourse everybody thinks that people don’t want to start new ventures in holidays too.

But that is not true. People do spend money… a lot in holidays. On gift items, special discount goods, coupons etc.

The only thing is to know how to do business in the holiday season using this attitude.

Here are 10 tips to maintain or maximize your sales in Holidays:

1. Put a paragraph on your webpage that related to the particular holiday. Like chrismas greetings for Chrismas, Happy mothers day greetings for Motherกs day etc.

Then put a picture of your product under it with a discount price for that particular day.

Advertise about this discount product on your home page from a month before the actual selling day.

2. Send discount coupons to your old customers and subscribers and tell them the offer lasts for one or two days.

3. If you use pay per click engines, change your ads a little bit to give the essence of holiday season.

If your ad is like

กGarden tools for gardenersก

Change this to

กGarden tools for Gardeners.Price reduced to half for the first fifty people. Limited for Thanks giving.ก

OK…OK…You get the idea. Right?

4. Install some greeting card cgi scripts on your site. Use them at holiday seasons. So with every greeting card your website link goes to other people. This is very cheap and affordable advertising.

5. Tell your affiliates that they will receive more commission on their sales through their affiliate links in this holiday season.

6. Always submit two or three pages of your website to search engines with holiday discount prices. So if anybody search in the search engines about discount products, your pages will show up.

7. Offer free shipping and handling to your customers.

8. Put a special pop up window that closes with in a particular time. So you can encourage your visitors to buy the product at discount price or with special bonuses through the link in that pop up.

9. Use your Autoresponder to offer special courses or tutorials for holiday seasons. Send the links to your discount products, samples of your product as a special holiday delivery. Encourage them to buy with a holiday discount.

10. Holidays means parties, get togethers and massive sales. You can do offline advertising about your product and website by keeping banners or free brochures at the reception tables, sales centers etc.

About The Author

Radhika Venkata Subscribe to กEbookBiz Magazineก which is completely focused on ebook business and Internet Marketing. Receive FREE Ebooks with Resale rights every month!

http://www.ebooksworld.com/freetosell.shtml

Webmaster Resources: List Your product, ezine or web site free! http://www.webmasterscentral.com/

This article was posted on November 14, 2003

by Radhika Venkata

$27,817 Monthly With Affiliate Programs

$27,817 Monthly With Affiliate Programs

by: John McLaren

I still remember thinking that promoting Affiliate Programs was a waste of time. Until I started making a small fortune.

At the end of 2004, I started some time exploring the concept of promoting affiliate programs through payperclick search engines. I knew of some Internet Marketing gurus who were claiming you could make thousands of dollars every month. But I was skeptical. I remember thinking, ขI know what these guys are about. They just want to sell more books.ข

But I decided that at least it was worth a look. The concept is quite simple. Choose a product – and one that has an affiliate program, of course. Set up an advertising campaign at a PPC search engine like Google and choose how much you want to pay per click. Write a three line advertisement and add your affiliate link. Whenever anyone clicks through your ad and buys the product, you earn a commission.

So I looked. And thought about it. And looked some more. I was still very uncertain about the whole concept, but I finally decided to test for myself whether it could really work. And since I knew I’d be spending quite a bit of money on advertising clicks, I felt it was well worth investing in a book so I could learn from more experienced marketers how to maximize the profitability of my campaigns.

As my business grew over several weeks I purchased and read several ebooks. By far the best I read was Chris Carpenter’s Google Cash ( http://tinyurl.com/6gdaq ). His approach is genuine, downtoearth, and he explains very clearly how to build your own affiliate marketing business. And importantly, he makes a fortune doing what he explains in the book.

I started by testing 2030 campaigns on various products. Most of them were unsuccessful, but I expected that from what I had been reading. I would test a product, and if it didn’t work, I would drop it quickly. The key with this business is identifying the affiliate products and campaigns that are successful. Once you find one that works, the money starts rolling in.

By February of 2005 I had identified several campaigns that were turning a profit. With one of these I was spending $0.08 per click to promote an affiliate product that pays me $18 commission on each sale. Approximately 1 visitor in 100 buys the product, so I make around $10 profit for every 100 visitors that I send.

What a formula! For every 1,000 visitors, that’s $180 in commissions. That might not seem like all that much, but remember once you have a successful campaign it keeps going all day, every day. If you send just 1,000 visitors to a program like this every day, then by the end of the month you will have earned $5,400 in commissions, of which $3,000 is profit.

Does it seem too simple? Well, if it was so easy everyone from your Aunt Mabel to the mailman would be doing it. In fact, while the concept is simple, getting your campaigns to run profitably does take some work. Since I can’t possibly teach you all you need to know in one article, Iกll give you a few tips here and recommend Google Cash for a detailed explanation:

Choose Your Product Wisely. The program should pay a commission of $15 or more, otherwise it won’t be worth paying for your clicks. And if the commission is very high, be careful. Some products like web hosting and satellite dish installations may pay commissions of $100, but you face intense competition from other affiliates, so the price you need to pay to get ad exposure and clicks will probably also be very high. Sometimes it is better to identify a niche product with less competition from other affiliates.

Track Your Campaigns Carefully. If you’re paying around 7 or 8 cents per click for a program that pays close to $20 commission, you need to make at least one sale for every 250 visitors. If you send 300 to 400 visitors with no sale, consider dropping it.

Days Of The Week Do Matter. When testing campaigns keep in mind the day of the week and even the time of day. Some products sell better on Mondays through Fridays, during business hours. Others, like entertainment products, sell better in the evenings and on weekends.

Getting back to my own experience, after identifying several campaigns that ‘worked’, I spent some time finetuning them using techniques I read about in Google Cash. By the end of February I had earned $27,817 in commissions for the month, all on products I had never even heard of at the end of 2004. My profit was a neat $10,795.

It’s incredible really. I made this money without a web site. From home. Working an average of just an hour or two a day.

I’m finally making the amount of money online that I dreamed about.

How about you? Would you also like to build an affiliate marketing business? Could you use some additional income? I encourage you to proceed, but be smart about it. There are risks involved and you should be aware of them. You should read Chris Carpenter’s book. That way you’ll be on a fast track to more profitable campaigns. And his book will save you hundreds of dollars, easily, as you avoid some common mistakes and pitfalls.

Good Marketing!

About The Author

John McLaren has worked for many years selling IT consulting services. Now he works from home, just a few hours each day, building his highly successful affiliate marketing business. For more professional advice, he recommends the book, Google Cash, available at: http://tinyurl.com/6gdaq.

This article was posted on March 26

by John McLaren

Build Your Marketing Muscle

Build Your Marketing Muscle

by: Sopan Greene, M.A.

During a saxophone lesson the other day I realized how much regular practice can help a part time internet marketer. My teacher taught me a long time ago to just play for 15 minutes a day to progress. I was shocked when I first started doing it, but it works. And it works fast.

As Iกve applied that theory to my business Iกve seen the same rewards. If you have a tight schedule, itกs actually better to work on marketing for 15 minutes a day than it is to come up with a block of hours to get a lot done.

The reason why is that a habit to make a little time a day to focus on your business keeps the ideas flowing and consistently builds your marketing muscle. Itกs also a lot easier to find 15 minutes every day than it is to find an hour or more.

Think about it. In 15 minutes you can send out some articles, work on an article or send some emails for ad swaps. All of these activities are building your exposure and your list.

Most internet marketers are part timers for at least 6 months to year depending on how much time they spend on their business. If you can go for a half hour or an hour or more a day go for it. But most newbies are struggling to put in 5 hours on weekdays while juggling a full time job and a busy family life.

The key is to pick an amount of time you know you can do. Commit to spending that amount of time every weekday with longer times on the weekend. If you can do it at the same time every day it works easier. Treat this time like itกs an important appointment with an important person. (You are an important person aren’t you? No one else will build your business.) Don’t let anything break your date with your business.

Too many folks fail because they simply don’t treat their business like itกs a business. A hobby is something that costs you money and you work on when you feel like it. A business is something that makes you money and you work on it even when you don’t feel like it. You deserve to reap the rewards that an online business brings.

The profits are bigger down the road, but treating your business with a business attitude will get you there faster. A 15 minute a day habit can build your marketing muscle and accelerate your progress.

Give it a whirl. What have you go to lose?

About The Author

Sopan Greene, M.A. is a marketing & life coach & editor of the Net Profits newsletter. Grab Your 2 FREE eBooks & a FREE report: กMillion Dollar Emailsก กHow To Start Your Own Traffic Virusก & ‘the 13 Deadly Internet Marketing Mistakes Almost Every Business Is Making…ก mail to: webmaster875956@autocontactor.com

http://www.NetMarketingMastery.com

This article was posted on December 05, 2003

by Sopan Greene, M.A.

Are You Made To Run An Internet Business

Are You Made To Run An Internet Business

by: Michel Richer

Many people would like to have their own internet business. They like the idea of being their own boss. They like the idea to work from their home office. They like the idea of making a substancial income of around $10 000 + a month.

Does this sound tempting to you ?

If yes, it is important to ask yourself some though question before thinking about running an internet business.

Do you really want to work from your home office ?

Many like the benefits of an internet business, but few take into account the hard work that must be made to succeed with a business. Please don’t make this mistake yourself.

Are you able and willing to invest time and effort even when you don’t see direct result for maybe some months? Are you the type to discipline yourself to work every day ? Are you willing to learn and to follow training? Can you motivate yourself every day for month and years to come ?

SELF DETERMINATION

You need to possess the ability to push yourself ahead. Your drive and determination will be reinforced with every new sale.

To really succeed with your internet business you need to have clear goals and a business plan. You need to know where your business is going. You also need to put lotกs of time and effort to excelerate your business growth.

Running an internet business demand a lot of skills like computer knowledge of course. Marketing (copywriting, advertising). Website design & development etc.

By learning and experimenting you will gain lotกs of experience. When you have a lotกs of experience you become an expert in your field, wich is a great thing for your business.

YOU ARE THE MASTER OF YOUR DESTINY NOW

Isn’t it great to be your own boss ? Working for yourself and taking all the decision. You are the master now.

You have the drive, you have the determination. You have the patience to see your business grow day by day, month after month.

If something bad happen, you have the humility to see whatกs wrong and learn from your error. You are the only one now responsible for your self.

Treat your business as a serious, fulltime business, and it will become one.

IN CONCLUSION…

Think of your first six months primarily as a training period. Don’t expect large earnings until after youกve educated yourself.

Don’t be a negative thinker and don’t let the negative attitudes of others (even if they’re family members, friends, or peers) influence you.

All the great men and women in history had to overcome the naysayers who said it couldn’t be done—and then went out and did it. Think for yourself!

As long as you think positive and focused on your business target you’re on the right way to a rich life, which is directed by you and it will lead you to tremendous success.

PERMISSIONS TO REPUBLISH: This article may be republished in its entirety free of charge, electronically or in print, provided it appears with the included copyright and author’s resource box with live website link.

Courtesy of: http://hombyz.com

About The Author

Michel Richer is the Business Manager and Webmaster of http://Hombyz.com

With over 10 years experience in home based internet business and a SOLID REPUTATION in the industry. He is dedicated to helping you SUCCEED on the Internet.

You can take a look at his website at: http://hombyz.com for Your HOME BUSINESS SUCCESS !!!

This article was posted on February 05

by Michel Richer

How To Beat The HomeBased Burnout Blues

How To Beat The HomeBased Burnout Blues

by: Mary Rosendale

I went to visit a friend who had quit the corporate world to start his own artbased business. This was a guy who wore, if not a suit, at least a tie and jacket to work every day for a decade. All the curtains in his house were drawn and his bed was littered with color samples, catalogs and all the assorted detritus of a homebased business. With his unshaven face and sunken eyes, he bore a frightening resemblance to Tom Hanks in ขCastawayข. He leaned over and, with a wild glint in his eye, whispered ขI haven’t taken a shower in three days.ข That close to him it wasn’t difficult to believe but I couldn’t figure out why he felt the need to tell me.

A couple of years later I got it when I too had swapped working for the man for the pleasantly unstructured life of a homebased entrepreneur. I was on my way to a Networking luncheon and slipped some dress shoes on only to find that my feet had apparently grown two sizes. My sneakers and my fluffy slippers fit just fine but they didn’t go with my little black suit. I understood then that his confession had been more than a need to share his personal hygiene issues with me. He felt compelled to share the horror of what he was becoming.

At some point every back bedroom entrepreneur has an epiphany that they might be a little too far gone along the doityourself continuum. For me it was the shoes. For my friend it was the orange water pouring out of his groaning shower head when he finally found a reason to shower.

If you’re just starting out with a homebased business and still euphoric over getting to conduct business in your pj’s or being able to take a Judge Judy break – be aware that there is a dark side. One day you, too, will run slap up against a moment of clarity when you see your formerly civilized life slipping away from you and realize that you may have taken the ball and run with it just a little too far.

It’s a tricky thing to get the balance just right. There’s so much to do in setting up and maintaining a business. And, mindful of the fact that 80% of all small businesses fail in the first year, you’re probably anxious to do as much as you can as fast as you can in order to start bringing home the goods. There are several balances to be worked out – all of them tricky. When do you outsource and when do you do it yourself? How much can you work and still have a life and a family at the end of it? What do you absolutely have to do first and what can wait? There are many excellent books and articles on what to do to set up your business. This isn’t one of them. This is about how to be as you do those things. How to be kind to yourself; available to your family and friends and enjoy life even amid the uncertainty and stress of creating your dream from scratch. How to profit the whole world and keep your soul.

So here are a couple of tips to keep you present and focused. Some are practical; some more touchyfeely. All of them useful. Six things you can do to avoid singing the HomeBased Burnout Blues.

1.Find your Purpose. This may sound pretty basic but it’s so basic many people don’t do it. Your Purpose is not the same as your goal. Your goal is what you want to do; your Purpose is why you want to do it. Your Purpose is larger and inclusive of all aspects of your life. Why do you want to do what you want to do? Why are you uniquely qualified to do it? If you don’t know this and can’t explain it to yourself how are you going to be able to market yourself? (Are you still laboring under the illusion that you won’t have to market yourself?) Your goal may be to sell $200,000 of widgets this year. But your Purpose may be to sell $200,000 of a fine quality product with such integrity and appreciation for your customers that they will provide you with return business which will in turn provide for a good living for you and your family. Once you find your Purpose write and post it everywhere. Stuff it in your sock drawer so it’ll surprise you when you least expect it. Definitely stick it on your TV. Read it every day. Don’t lose your Purpose in the minutiae of daily tasks. Don’t go unconscious to it. Everything you do is a structure to either move you towards it or away from it. Ask yourself periodically. Am I in line with my Purpose? Is playing with your kids in line with Purpose? Sure, if it keeps you sane and healthy and nourishes your family. Is watching back to back episodes of Cops in line with your Purpose? Probably not if you slump on the couch and come to three hours later wondering where the time went.

There’s an old Buddhist saying: ขIf you seek enlightenment do not waste your time by day or by night.ข Switch success for enlightenment and you’ve got a pretty good mantra for business. But if you’ve been working your rear off and you decide that some mindless TV is just what the doctor ordered to rest your brain and give you a rare treat then vegging on the couch may actually be in line with your Purpose. It’s really about whether you choose the couch or the couch chooses you.

2. Once you find your Purpose plot a road map to it. My husband and I once took a road trip which went through 8 beautiful Western states including Montana, Wyoming, Idaho and Utah . I had exactly two weeks of vacation and knew when I could leave and when I had to be back. In order to get back in time we had to budget a certain minimum amount of travel time per day and there were things we wanted to do along the way. We went to AAA and, with maps of all the states we’d pass through, we plotted the best route. We also scheduled in time for detours and hiking and just lolling around. It was a great trip. Had we just set out on the fly without a plan we could have ended up stressed out hundreds of miles away from home the day before we were due back or we could have zipped through some beautiful scenery and found ourselves with time to spare in Vegas. Not an appealing possibility.

So plan the best route to your Purpose. Take your day planner or a long sheet of paper and break your day up into appointment blocks. Two hour increments work great. These appointments are not negotiable so be on time and ready to go. Make appointments with yourself to do the tasks you have prioritized. While you’re at it make appointments to clean house, do yoga and walk the dog. Write them down. Otherwise time will seduce you. These are contracts with yourself and you need to keep them with as much integrity as you’d keep any contracts with clients. No matter how much fun you’re having doing a task it should end when it’s supposed to end. It shouldn’t take on a life of its own. In fact, the more you like doing it the more structure you need surrounding it. We all like to do pleasant things that we’re good at. But they may not be what needs to be done right now. Have definite starting and ending times for your day. Make yourself an appointment for something active every few hours so you’re not sitting on the phone or computer for 12 hours straight. If you have a problem with forgetting to eat or drink enough water – schedule those too. I might schedule two hours of writing on my articles then a half hour appointment to clean the kitchen which would stretch me and get my circulation moving (and get the kitchen cleaned!). Back to the computer for answering emails and client paperwork and bookkeeping. Another hour scheduled for a quick lunch and walk in the park with the dog. Client phone sessions would be scheduled with ten minute breaks in between. Finish work at 6 PM. I could easily work until 11 PM and have done many times. But that’s not healthy and not sustainable especially as I share my life and home with others. My particular Purpose includes having the energy and peace of mind to enjoy the results of all my hard work at the end of the day.

3.Put it in writing. Put what in writing, you ask? Everything. Purpose. Ideas. Outlines. Lists. Deadlines. Goals. Studies show, by the way, that only 3% of us write down our goals. But of the 3% of entrepreneurs who do write down their goals a stunning 97% achieve them. Get this stuff out of your head and onto paper. Make it real. You’ll save energy because you won’t have to worry about forgetting things or keeping track of ideas. So find a system and run with it. Get a Daily Planner. Don’t forget to write down your Mission statement, Vision statement and Business and Marketing Plans. Look at them weekly.

4.Value yourself. Figure out your hourly rate and factor that in to every decision you make. I mean every decision. It’s great to be able to build your own website. You can save a bundle if you’re already computersavvy and there are many excellent softwares which will help you. I made my first with a program I got from my website host. I put $14.95 on my credit card, downloaded it and within minutes was working on my site. I did it myself and it looked decent. But it took me close to six weeks. I wasn’t working on it fulltime but when I wasn’t I was thinking about it. It was a lot of fun and a major distraction. There was a learning curve so I first had to learn the software then implement it. I knew nothing about color or fonts or placement or keywords or metatags. I lost time that I should have been using for marketing and in the end the whole exercise was more a character building exercise than a website building exercise. I survived and so did my site. But had I added up all the hours I worked on it (including the ขhiddenข hours when I got up at 3 AM to fiddle with it) and paid myself I probably didn’t save any money and I would have gotten a more professional looking site with a designer. When you decide whether to do something yourself or outsource it be sure to also factor in the time it takes to learn the software. This can be substantial. Add up the missed marketing and promotional opportunities and add in the stress and aggravation factor. If you want to outsource design work try a community bulletin board like Craigslist.org ( a stomping ground for many unemployed web designers). There’s now a Craigslist in pretty much every major city. Remember, too, that you don’t need to even have a web designer living in your home state unless you plan on suing them over the end product. elance.com. is also great for home entrepreneurs. You can post your project online and receive bids from vendors. Check out their portfolios; interview them and go with the right one. If you’re good with graphics and hellbent on designing your site and cards, letterheads etc. yourself set a deadline and stick to it. When I was starting out I figured out my hourly rate was about $75.00. I got in the habit of calculating how long it would take me to do something; learn the software and experiment by trial and error. I tried to factor in the frustration factor to me and the lost time to my family and other areas of my life. If I could hire a professional to do it for less I farmed it out.

5.Which brings us to money. Don’t get caught in the ขI can’t afford itข trap. You may not have much money to spend but everyone has a little. Allocate it wisely. You have to spend money to make money. Maybe this is a Universal law because it thins the herd right at the outset. If you don’t invest in yourself why should anyone else? Most of us have an ego mind which has mixed feelings about our success. One way to put a tripwire in front of what should be our stunning rush to success is to tell ourselves we can’t afford to do what we know we need to do. Then it’s not our fault if we don’t make it. We didn’t make the cut because we didn’t have the money to start our business right not because we were afraid or unwilling to risk.

If you don’t have the money to pay for something – barter it or ask for terms. Get a credit card and use it specifically for startup expenses. Getting into a little debt isn’t so terrible. If you have equity on your house take out a home equity loan or refinance it. Talk to a relative and ask them to swing you a shortterm loan. There are many organizations out there which will loan to small businesses with a Business Plan. (You do have a Business Plan, don’t you?) Try Charo. The SBA is also a great resource. Come from a place of abundance (hope) and not scarcity (fear). Assume and believe in your success. Then take the steps you need to take to be successful. There are certain elemental things you’ll need for startup. Website. Business cards. Phone line. Make a list of bare necessities and find a way to pay for them. Don’t buy or invest in anything else no matter how interesting or fun it might be until you’ve covered the basics.

6.Build a team and a support system. A one man band can usually play many instruments passably but none of them well. Find out what you do well and get help with the rest. Even if it’s only online. Find people you can network with locally. There’s probably a professional organization you can join. If not – join Toastmasters or your local Chamber of Commerce. Ask for help. Get a Coach. If funds are tight do a Google search for Training institutions for Coaches. Contact them and say you would like some pro bono coaching and ask to be put in touch with a student Coach. Most Coaches starting out need all the experience they can get and it’s difficult getting people to pay you when you don’t have a track record. In addition, if Coaches are going to go for ICF certification they need a ridiculous amount of verifiable Coaching hours to qualify. If you’re persistent you should easily find a Coach who will offer pro bono or at least a substantial sliding scale discount.

Get out of the house and rub shoulders with people who are doing what you’re doing. Ask for feedback. Do you know how many people would like to help you to succeed? Do you know how good it feels to give support to someone struggling to make something of their lives? Give your friends, and even strangers, this opportunity. Find someone you admire in your field and write or call them. Tell them you would like to be where they are. Ask if they have any words of advice. If they respond be sure to send them a thankyou letter. Then followup and let them know how their advice has helped you. Don’t fall into limiting belief scripts that they wouldn’t be interested; you’re bothering them etc. Don’t make their decisions for them. Think how you’d feel if your expertise helped someone and they took the time to thank you. You breathe the same air as your mentors.

Finally, when you hit a roadblock be kind to yourself. Setbacks can hurt. Faith in anything, God, ourselves, the future is a solitary pursuit. Keep in mind that every moment is a fresh one and carries within it the seeds of tremendous fortune and change. The next contact you make could turn your life around.

Your life isn’t wallpaper to your daily grind. It goes on whether you pay attention to it or not. Might as well be aware and alive to all possibilities. Best to stay awake if you want to reach your dreams.

About The Author

Mary Rosendale is the proud mama of The Constructed Life. A unique Holistic Coaching service rooted in Buddhist psychology and ideal for the busy, overwhelmed Western mind. Sheกll work with anyone with a pulse but particulalry loves working with women in transition; entrepreneurs and people living with ADHD or BiPolar. Design and Build the Life You Want.

http://www.TheConstructedLife.com

MR@TheConstructedLife.com

This article was posted on February 18, 2005

by Mary Rosendale

The Entrepreneurกs Prayer

The Entrepreneurกs Prayer

by: Rick Beneteau

As I awaken with the gift of yet another day and prepare for the tasks at hand, I offer up this most ardent prayer:

I pray for continued clarity of purpose so that I may hold my vision steady and keep my focus on the needs and success of others, which in turn shall bring me my success.

I pray for the wisdom to expect abundance in my life, that it surrounds me and is available for the taking and to be shameless and unapologetic upon its receipt, for I deserve abundance.

I pray for a cheerful countenance, be it clear or cloudy skies and that I may radiate and infect others with my positive attitude.

I pray for the trust of others that they may recognize my sincerity and true intentions so that we may move forward together.

I pray for the strength to fend off adversity and use my desire and determination as both weapon and shield.

I pray for the courage to carry forth my convictions during the battle of business and to resist temptation to a quicker monetary result when such temptation compromises these things for which I stand.

I pray that I may be used as a lightning rod to collect the amazing ideas already present in the universe and when blessed with such inspiration, that I may be able to apply my talents and abilities to turn the power of thought into measurable advancement of my goals.

I pray to retain my childhood wonder so that I can recognize and revel in the small miracles of each day that others may miss.

I pray for an infinite supply of selfconfidence for it alone fortifies faith, strengthens my resolve and conquers the largest enemy I will ever face fear.

I pray for a compassionate spirit and the patience to offer those who seek my advice and my help, my full and undivided attention.

I pray for good health and a feeling of well being, and the continued desire to improve those areas of my physical life I may be neglecting in the name of my spiritual and entrepreneurial advancement.

I pray that today is a day of excellence and at its conclusion I can acknowledge and be grateful for the forward motion I have made and the growth I have experienced.

I pray most of all for the understanding and support of those closest to my heart, my family, that they will equate what may seem like endless hours of apparent preoccupation with affairs of business to what is at the very core of my being, that which drives me, for once I achieve what I have set out in its fullest, I will become that more complete being I strive to be.

It is for these things that I pray, for I am an entrepreneur.

(you can download an mp3 of The Entrepreneurกs Prayer here: http://www.bettersalesrightnow.com/prayer.mp3)

© Rick Beneteau

About The Author

Rick is cocreator of the breakthrough Make Every Day A Great Day Program. Read the powerful, lifechanging testimonials and discover how this revolutionary product can dramatically change Your Life too!: http://www.MakeEveryDayAGreatDay.com/yes.

This article was posted on December 15, 2004

by Rick Beneteau

A Little Secret That Produces BIG Results

A Little Secret That Produces BIG Results

by: Jason Tarasi

What if I told you that with each passing day, you are losing dozens of subscribers to your newsletter? As you read this, you are probably losing potential customers, and taking money right out of your own pocket.

Don’t panic, I have a secret I want to share with you.

It is important to remember that what separates the top Internet marketers from you, is using small, but effective techniques not known to the masses.

Are you a victim of the dreaded ‘thank you pageก syndrome?

A visitor comes to your site, subscribes to your newsletter, and you send them to a page that looks similar to this:

Your subscription to our newsletter has been confirmed.

Thank you for subscribing.

Please click on this link to return back to our site:

http://www.yoursite.com

Does this look familiar? If so, try to resist the urge to slap yourself in the head.

This mistake is costing you an extra 4050+ subscribers each day. Feel the pain that is building in the pit of your stomach? Go grab a bottle of Pepto Bismol, Iกll wait. This is very painful stuff to hear Iกm sure.

I don’t want to see you suffer any longer than you already have. So let me reveal my little secret.

Many top Internet marketers use what is called กCoregistrationก to build their lists quickly.

You can implement this technique easily with little to no cost, in a matter of hours.

To use this strategy effectively, you first need to find at least five publishers with newsletters similar to yours.

Once you have found suitable newsletters to exchange subscription information with, you will simply place your JV partnerกs information on your ‘thank Youก page.

You can see an example of how it is done by viewing my newsletter thank you page. Once a visitor subscribes to my newsletter, they are sent to this page:

http://www.freeclassifiedlinks.com/elitesuccess.html

As you can see, my new subscriber now has an opportunity to subscribe to all of my partnersก newsletters.

The new subscriber then places a checkmark by the publications that interest him or her, and clicks subscribe. Voila! I have just sent my JV partners a new subscriber.

Do you see how powerful this is? If you get ten publishers to JV with you and each of them sends you five new subscribers per day, that is an extra fifty new subscribers each day!

Using this technique alone, you will add another 1500+ subscribers each month to your newsletter.

Since building your list is the single most important thing that you should be doing online, adopting this strategy will easily help you to increase your circulation and sales.

The money, as they say, is in the list.

I have made a list of resources to help you create your coregistration strategy at:

http://www.freeclassifiedlinks.com/tyresources.html

By implementing coregistration into your overall marketing strategy, you will be one step closer to becoming the successful marketer you always dreamed you could be.

Copyright 2004 Jason Tarasi

About The Author

Jason Tarasi publishes the reciprocal links newsletter กElite Linksก

Subscribe now and I will show you how to use reciprocal links to generate over 500,000+ visitors a year to your Website, without spending a dime.

This article was posted on December 08, 2004

by Jason Tarasi

Offsite Backups Provide Digital Peace of Mind

Offsite Backups Provide Digital Peace of Mind

by: Harald Anderson

In today’s fast paced datacentric world of personal computers and consumer/business electronics (such as PDAs and digital media players) we have, as a society, developed a reliance on digital data. We have particularly developed a dependence on data stored on various magnetic media such as hard drives, removable disks, and magnetic tape. While some computer users may never have had a problem with loss of data due to viruses, Internet worms or file corruption, most of us have at some time experienced the frustration and loss of productivity that comes with the loss of computer data.

Perhaps someone in your office deleted files off the network that your entire team had been working on for months. Or maybe the corporate firewall didn’t stop the latest Internetborne virus that has a penchant for overwriting ข.docข files with junk data. Like it or not, if you connect your computer to the Internet (and in some cases, even if you don’t), your mission critical data is at risk. The question is: What can you do about it?

An excellent solution is to employ offsite backups. Offsite backup solutions allow you to store critical data that is crucial to your business or personal computing experience. Offsite backup providers make it quick and easy for you to back up your most important files to a secure, offsite facility that offers redundant storage, and round the clock accessibility to your files in the event of a critical ขsystem meltdownข. When you use an online offsite backup provider, you can be secure in knowing that your files and important information will be available to you no matter what happens to the machines you work on every day.

Even if your computer needs to be completely formatted or your laptop is stolen you can have the peace of mind that the most important part of your computing experience — the data you generate on a day to day basis — is safe and secure and always available to you.

Your DATA is your Life. Protect it.

Copyright 2005 Harald Anderson

About The Author

Harald Anderson is a freelance writer and webmaster for http://www.SafeHarborData.com an online backup service. Download your free thirty day trial and experience the Digital Peace of Mind that accompanies a secure disaster recovery routine for your business. http://www.SafeHarborData.com

This article was posted on February 01

by Harald Anderson