So You Want To Be A Consultant?

So You Want To Be A Consultant?

by: Matt Bacak

Letกs say you have more than 20 years experience in your chosen field. For the sake of this article, letกs say you have been in the nonprofit field for 25 years and are at the very top of your game. And letกs say you’re a bit bored with the humdrum daytoday routine of being an executive director. You love nonprofit sector, but you need more of a challenge and you yearn to help people grow and achieve success in their nonprofit careers. Plus, youกd like to earn a little bit more money and are a bit tired of the board of directors overseeing everything you do.

Perhaps itกs time to go into business for yourself. Perhaps itกs time to become a consultant, a coach, a speaker and trainer. The thought is exciting, albeit a little frightening. You’re current salary is certainly respectable for a person with your skills and experience, and the health insurance and retirement plan are comforting benefits that you don’t want to relinquish. But none of these factors have been able to sufficiently scratch that darned itch that keeps telling you itกs time to start your own nonprofit consulting business.

Going into business for yourself as a consultant, coach, or speaker (or all of the above) requires determination, a little selfsacrifice (in the beginning), and a lot of experience. People hire consultants because they need the expertise of someone who has been there and done that…hundreds of times. There are consultants in literally every career field, and once they become accustomed to the process of generating clientele, they can make over double what they were earning as employees. In fact, recent statistics show that successful and established consultants can make anywhere from $1,200 to $5,000 per day.

There is power and prestige in consulting that can rarely be found in management positions, even executive positions. The power comes from calling the shots as a business owner and making sure people know they need you; the prestige comes from being the very best in your field…and making sure people know it.

But thereกs a not so subtle difference in owning your own business and owning your own consulting firm. Lots of people own businesses. My fiancé owns a deli, my father owns a small publishing business, and my mother owns a bakery. But owning your own consulting firm lets people know that you’re the crème de la crème in your field and if they want to rise to the top like you have, theyกll hire you to help them.

Consulting firms, like the one you will soon own, can be anything from a one man show to a large agency boasting senior and junior associates. Most consultants make their day to day income from coaching and mentoring individuals in the field charging anywhere from $300 (for junior level staffers) to $500 (for senior executives) per hour. They also assist clients with organizational development, strategic and financial planning, and a host of other services including workshop facilitation and board and staff retreats. And if they like to speak in front of audiences, many consultants make thousands of dollars simply talking to a crowd for a few hours about their experiences and knowledge.

While itกs not as easy as 123 to quite your job and start making $5,000 a day as a consultant, itกs certainly not as difficult as it looks especially if you’re very very good at what you do and have expertise that few can match. Start off as a moonlighter, which is the term used when someone has a ขday jobข but works on their own business in the evenings. Make a simple business card for yourself and during your lunch hour at work, go to chamber of commerce or rotary meetings where you can network and talk to people about your new consulting practice.

Itกs not too difficult to pick up a small client or two this way, and once you do a good job for them and build confidence in yourself youกll begin to branch out and up. People will hear about you, your phone will start ringing, those simple business cards you handed out at the rotary meetings will change hands and generate bigger clients, and youกll begin to realize that maybe you really can quit that humdrum job and make it big on your very own.

About The Author

Matt Bacak became ก#1 Best Selling Authorก in just a few short hours. Recent Entrepreneur Magazine’s eBiz radio show host is turning Authors, Speakers, and Experts into Overnight Success Stories. Discover The Secrets http://promotingtips.com

This article was posted on August 08

by Matt Bacak

How To Turn Your Newsletter Into a Web Page… In

How To Turn Your Newsletter Into a Web Page… In 45 Seconds!

by: Michael Southon

Do you place backissues of your Newsletter on your website?

There are two good reasons why you should:

(1) It shows potential subscribers that you’re serious about your Newsletter

(2) Newsletters are rich in keywords, so itกs a very good idea to turn backissues of your Newsletter into HTML documents and then submit them to the major Search Engines

Hereกs a little trick that will help you format your Newsletter as an HTML document:

Copy the text of your Newsletter into a text editor such as NOTEPAD.

Then copy the text from NOTEPAD into Microsoft Word. Youกll notice that in your Word document, each line ends with a Paragraph Mark.

Now go to EDIT | REPLACE.

Place your cursor in the first field, where it says กLook Forก.

Now click on กMoreก and then on กSpecialก and select the first item in the list (กParagraph Markก). The symbol for a paragraph mark will now appear in the first field (a hat followed by a กpก).

Now place your cursor in the field below, where it says ‘replace Withก and type . Then click on ‘replace Allก.

Youกll find that every single paragraph mark in your Word document has been replaced with .

Now copy the entire Word document into a new NOTEPAD document and save it, using the file extension .html (Note: NOTEPAD doesn’t offer you the option to save as an HTML document, but don’t worry; just type .html after the name you gave the file, and it will be saved as an HTML document).

Close that html document and then open it again and youกll find that your Newsletter is perfectly formatted, with the exact same line breaks that you had in the email version of your Newsletter.

Using this technique it takes me about 45 seconds to turn a backissue of my Newsletter into an HTML document!

(c) 2000, by Michael Southon

About The Author

Michael Southon has been writing for the Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. Click here to find out more: http://www.ezinewriter.com

This article was posted on August 30, 2002

by Michael Southon

Comparison Shopping and Starting an Internet Busin

Comparison Shopping and Starting an Internet Business

by: Don Berthiaume

Stop for a minute and think about how much we are, by nature, comparison shoppers. How many times a day do we compare things and make a decision based upon this comparison? It is so much part of our daily lives that we tend to overlook it or not really think about it.

When we shop for groceries, clothing, computers, vacations, hotels, airfare, automobiles, gas stations, insurance and investments. Where we eat out, when eat in, watch TV, go see a movie – and all those choices lined up along the wall at the local video store!

And it really doesn’t stop there, does it? Think about if you have ever had to hire someone or promote someone to work for you or with you. Didn’t you have to ขcomparison shopข then as well?

The list goes on and on – we are faced and expect numerous choices. Sometimes our decision is a ขnobrainerข and sometimes it may be among the most important decisions of our life.

Aren’t we always looking for the best value for our money, the best look, the best feel, the best taste, the best experience, the best person, the best enjoyment, the best…whatever?

We want what we want

And why is that? We could sit here and rattle off a number of reasons. But it comes down to one thing – perceived value; how it looks to us, how it feels to us, how it tastes to us, how it fits, how it rides, how much we enjoy it, how much money it will make for us, what we want to do at that very moment.

This perceived value is the result of the comparison of more than one product, service, or professional against another. A choice we make based upon our individual tastes, desires, moods, feelings and expectations. Is it what we want?

If we only had one choice there would be no decision other than yes or no.

Good, best, better

It’s as simple as a product or service claiming to have a specific set of features or benefits over another and each of us having a sense of what it is we feel fulfill our needs and desires.

Yet it’s as complicated as a trying to match the features and benefits offered by one party, with the needs and expectations of another; to find the right fit between what is being offered and what is needed.

Information overload – too many choices

We have 4,952 channels on television and nothing on! We have 24 varieties of peanut butter, 57 versions of the ขsame productข; low sodium, no sodium, low fat, no fat, regular, lite, ultra; 14 aisles of breakfast cereal. We have junk mail, we have SPAM, and as of my last check 7,930,000 search results in Google for ขstart internet businessข (but it only took 0.36 seconds to compile this list – impressive!).

The power of persuasion

Let’s face it, most of us still work hard for our money and we don’t want to see it go to waste. When we know we have a choice, we often take advantage of these choices and choose what we feel is right based upon the information we have at hand, or our knowledge base.

It is only when we are afforded no choices, given the impression or made to believe there can be no other product that would benefit us more, made to believe time is of the essence we will lose out if we don’t act immediately – we abandon our ขcomparison shoppingข.

It is then we can be more easily persuaded into believing what it is we ขthinkข we want or need.

Seek advice

Sometimes we relinquish the responsibility of ขcomparison shoppingข to others; a committee, a professional in the field, or someone who has done the necessary research to help us decide. We ask the waitperson what they recommend, we look for specials, we employ brokers, and we send someone else to the grocery store!

Sometimes we gladly pay to be able to be advised ขwhat we wantข or at least have the field narrowed down so we don’t have to spend as much time choosing.

Your Internet business

Here you are today, wanting to start an online business or make an existing one more profitable. But perhaps you lack the specific knowledge on how to do it. So your first step and every step thereafter is to seek out the knowledge that you lack.

Your decision to start an Internet business is not of the ขnobrainerข variety. It is one of the most important decisions you will make in your life. It is one that will cost you time and money.

The averages predict it is unlikely you will score the big one on your first attempt or any subsequent attempt. Sobering as it is, less than 5% of all Internet businesses survive.

ขBut to try when there is little hope is to risk failure. Not to try at all is to guarantee it.ข (Anonymous quote – not mine!)

I would say a success rate of less than 5% qualifies as ขlittle hopeข. But it doesn’t say ขno hopeข does it? And even if it did, to change your way of thinking, I recommend you pick up a copy of Napoleon Hill’s timeless treasure, ขThink and Grow Richข.

Your mission, if you choose to accept it

Experts and socalled experts abound and are more than willing to get you to spend your hardearned cash on their advice, their solutions. So what do you do?

With 7,930,000 search results with Google on ขstart internet businessข you need to somehow narrow down those choices and select from a smaller field of proven and profitable ways to start or expand your internet business.

You need to narrow down your selection to a smaller field of experts who are included within the less than 5% who have actually succeeded with their Internet business.

There is not one expert out there that, on their ขsales pageข, offers comparison information for other, competing programs. Their ad copy is intentionally made to make you believe you have no other choice and you need to purchase their plan and do it NOW, or at least before Midnight tonight!

But you can wait. You don’t have to fall for the sales hype or sense of urgency. That is what the ad copy is intended to do, and that’s OK. You will find there are people out there who earn a sixfigure income coming up with this ad copy and you will be using it yourself with your Internet business.

The point is, in all likelihood the same offer will be there tomorrow, you do have more time than Midnight tonight!

So, in order to narrow down your selection, you need to maximize your efforts – your time and your money. You need to ขcomparison shopข.

Selecting an expert you can trust

No, you don’t have to click on each of the 7,930,000 links that Google provides! Just make up your ขlong listข. Make a list of 75100 ขexpertsข that are out there promoting their strategies and solutions and visit and read each of their websites.

Then, once you’ve visited each site, your task is to keep narrowing the field. After visiting the sites, many of the socalled experts will become apparent and can be taken off your ขlong listข.

Here is a partial list of what I recommend you check out with your long list:

Understand the topics of information covered

How informed does the expert really seem to be on his / her ขexpertiseข

What is the expert’s background

Program cost

Guarantee

Affiliations / Commissions

Provision for customer assistance / support

And finally, learn to read ขbetween the linesข of the ad copy.

Once you have the field narrowed down, come up with your short list. Revisit the sites of your short list and review the information provided on the sites once again.

Think about the different expertise each expert possesses. Not all of the strategies and techniques will be used in the early stages of your Internet business, but rather later on as you grow it. Keep these experts in mind as resources for your growth.

If you have questions or concerns, I recommend you email the expert to see if you get any type of personal reply, and not just one from an autoresponder! Make sure your questions and concerns are addressed.

Do realize, however, many of the true experts have busy schedules and may not get back to you within 2436 hours…but despite how busy they may be, the good ones WILL get back to you! They have learned well, the value of a lead and potential customer.

Your goal is to narrow down your long list of 75100 to a short list of 1015.

Will it be time consuming? Yes it will but it will be time well spent. This list of 1015 experts will be your Internet business shopping list and the list from which you will have all of the resources to have the potential to make your Internet business a success.

The final key will be your desire, your willingness and most of all your commitment.

About The Author

Don Berthiaume is the owner/webmaster of ขInternet Marketing Plans – A Beginner’s Guideข and publisher of the ขInternet Business Start Guideก. He spent many years as a multimedia developer and has designed and developed numerous websites. If your swimming in a sea of กInformation Overloadก and arenกt quite sure where to turn to learn the fundamentals of Internet marketing, visit his website at http://www.thebeginnerguide.com

don@thebeginnerguide.com

This article was posted on March 16, 2004

by Don Berthiaume

Innovative Business Use of RSS as a Technology

Innovative Business Use of RSS as a Technology

by: S. Housley

RSS, or Really Simple Syndication, is a new way to broadcast corporate news and structured information. RSS offers a quick, easy corporate communication channel. The RSS contents are published as a feed and the feedกs content keep customers, partners and journalists abreast of corporate news and information. The RSS feeds are read using a tool referred to as a news aggregator, or an RSS reader. The aggregator periodically checks to see if the RSS feed has been updated. As the feed is updated, new information will automatically appear in the RSS reader.

While RSS was at one point only considered to be a means to deliver news headlines, RSS has quickly become a powerful medium to disseminate all kinds of information. As traditional marketers are attempting to rein in content delivery, measuring email open rates, clickthroughs and conversions, Internet users are fighting to gain control over the content they receive. Savvy marketers and business owners are using RSS as a way to improve corporate communication and increase their external exposure and brand appeal.

What is the enclosure tag?

RSS 2.0 is quickly becoming the definitive RSS standard, all because of its support for the enclosure tag. The enclosure tag is an optional field in the RSS 2.0 specification that allows the feed publisher to include a link to a file. The file can be just about anything. Businesses have seized the opportunity, including tutorials, streaming audio lectures, PDF proposals, Power Pointâ„¢ presentations, podcasts of sales meetings, and advertising portfolios among other traditional uses for RSS.

Many businesses have yet to realize the potential hidden in the enclosure field. The implications and power of how RSS can be used is really aweinspiring. Consider the following business uses for RSS:

PDF Documents Consider broadcasting meeting agenda notes or documentation as a PDF included with a feed, allowing interested individuals to access information without having to deal with cumbersome email attachments.

PPT Presentations Presentations can easily be distributed in a feed enclosure. The added benefit is that presenters using Power Pointâ„¢ will not have to lug their notebook to a meeting to present they can manage the presentation from an iPod or similar handheld that reads RSS feeds.

Video Video or streaming video are both possible via the enclosure field. Have lectures or even political debates come to life with the added video component.

Audio Audio content does not mean that feeds are limited to your favorite songs. Podcasting is the coined term for audio content contained in a feed and can include language instruction, talk shows or editorials.

Images Imagine realtors using the enclosure field to display photos of homes to interested buyers. Now they can carry a lightweight catalog with them to show potential buyers at a momentกs notice.

Downloads Consider an information technology department in a large corporation conducting proprietary software updates, including executables or zip files in the enclosure field which allow users to update the software at a convenient time.

Feedreaders are playing catch up

RSS news aggregators were initially designed to receive textbased content. As users find outsidethebox uses for RSS, developers of RSS readers are struggling to release new versions that support the enclosures businesses are eager to use.

FeedDemon, a popular RSS reader, has recently added support for every type of enclosure in their latest release. They have created a safe list that can be customized to include specific types of file types like PDFs. This will automate downloads of files that are deemed กsafeก. This was clearly designed with security in mind, to prevent automatic downloading of executables.

Businesses are revolutionizing RSS as a communication medium. While some traditional businesses are struggling to include monthly newsletter summaries in an RSS feed and reap the benefits of RSS, other innovative businesses are adopting incredibly creative uses for both internal and external corporate communications.

About The Author

Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage http://www.notepage.net a wireless text messaging software company.

sharon@notepage.net

This article was posted on March 08

by S. Housley

Top 10 Business Email Basics

Top 10 Business Email Basics

by: Judith Kallos

When it comes to your business email communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

For your consideration below are the ‘top 10 email issues targeted at business men and women. These are the issues business owners and their employees minimally need to be aware of in their daytoday online communications.

1. SUBJECT: Field: The SUBJECT: field is the window into your email and can many times determine even if your email will be opened. If this is your first contact with a customer based on their request through your site or otherwise, be sure to have a short SUBJECT: that indicates clearly what the topic of the email is. Never be misleading in this regard! Typos, all caps or all small case can give the impression you are a spammer.

2. Level of Formality: Never assume a position of informality in your business email. Only time and relationship building efforts can guide when you can informalize your business relationships. And, in some cases that time may never arise. Do not assume that email is impersonal or informal when it comes to your business communications. It is very personal a window into the type of person you are and how you run your business. Remember, people do business with people not companies. One should communicate as if your email is on your company letterhead at all times. This is your businessกs image you are branding!

3. Addressing: How do you address your new contacts? I would suggest initially that you assume the highest level of courtesy: Hello, Mr. Anderson, Dear Ms. Jones, Dr. Osborne, etc. Until your new contact states, กcall me Andyก or กyou can call me Diane. Keep it formal until it is clear the relationship dictates otherwise. You will also be able to get clues by how your contacts approach you and their tone. Most business people do not mind being called by their first name, however, in a global economy that can be perceived as taking premature liberties in the relationship if used too soon.

4. TO:, From:, Bcc, Cc fields can make or break you:

..In the TO: field make sure you have your contactกs name formally typed. John B. Doe not john b doe or JOHN B DOE.

..In the FROM: field make sure your have your full name formally typed. Example: Jane A. Jones. Not: jane a jones or JANE A JONES. The later two give the perception of lack of education or limited experience with technology. Always use your full name. By only including your first name or email address you are giving the perception you have something to hide or do not know the basics of configuring your email program.

..Bcc: use this field when emailing a group of contacts who do not personally know each other. By listing an arms length list of email addresses in the CC or TO fields of contacts who do not know each other or who have never met is conducive to publishing their email address to strangers. No matter how great the list of people may be to you, never make this decision for others! This is a privacy issue! With those you are forging partnerships with, visibly listing their email address in with a group of strangers will make one wonder what other privacy issues you may not respect or understand. Not good.

..Cc: Use this field when there are a handful of associates involved in a discussion that requires all be on the same page. These business people know each other or have been introduced and have no problem having their email address exposed to the parties involved. If you are not sure if a business associate would mind their address being made public, ask!

5. Formatting: Refrain from using it in your business communications. Unless you would type something in bold crimson letters on business letterhead, don’t do it when emailing for commercial gain. Even something as simple as using a different font makes your emailกs display contingent upon the recipient having that specific font on their system or it defaults to their designated default font. The recipient may not have their email program configured in such a way as to display your formatting the way it appears on your system if at all.

6. Attachments: Do you think your relationship with a potential new customer is enhanced when you send them that 5M Power Point presentation they didn’t request and you fill up their inbox causing subsequent business correspondence to bounce as undeliverable? Nope. And, if they don’t have Power Point they couldn’t open the file anyway! Never assume your potential customers have the software you do to open any file you may arbitrarily send.

If you need to send a file over 200,000 in size, business courtesy dictates you ask the recipient first if it is O.K. to send a large file. Next, confirm they have the same software and version you do and what is the best time of day to sent it to them to ensure they are available to download the large file and keep their email flowing. Do not send large attachments without warning, on weekends or after business hours when the recipient may not be there to clear out their inbox and keep their email flowing.

7. Using Previous Email for New Correspondence: If you want to give the perception of lazy, find a previous email from the party you want to communicate with, hit reply and start typing about something completely irrelevant to the old emailกs subject. Always start a new email and add your contacts to your address book so you can add them to a new email with one click.

8. Down Edit Your Replies: Don’t just hit reply and start typing. Editing is a skill those you communicate with will appreciate as it lends to reflecting a respect for their time and clarity in your communications. Removing parts of the previous email that do not apply to your response including email headers and signature files removes the clutter. In addition, by making the effort to reply point by point keeps the conversation on track with fewer misunderstandings.

9. Common Courtesy: Hello, Hi, Good Day, Thank You, Sincerely, Best Regards. All those intros and sign offs that are a staple of professional business communications should also be used in your business email communications. Always have a salutation and sign off with every email. Here again think business letterhead.

10. Signature files: Keep your signature files to no more than 56 lines as this can be viewed as a bit egocentric. Limit your signature to your Web site link, company name, and slogan/offer or phone number. Include a link to your site where the recipient can get all your contact information from AZ that is what your site is for.

Don’t forget to include the กhttp://ก when including your Web site address within emails and your signature file to ensure it is recognized as a clickable URL regardless of the userกs software or platform.

The above Top 10 items will certainly allow your business communications to rise above the majority who do not take the time to understand and master these issues. When forging new business relationships and solidifying established partnerships, the level of professionalism and courtesy you relay in your business email communications will always gain clients over the competition that may be anemic, uninformed or just plain lazy in this area. Went it comes to business, regardless of mode of communication used, professionalism and courtesy never go out of style.

Publishing Guidelines: You have permission to publish this article electronically or in print, at no charge, as long as the byline is included. A courtesy email letting me know where and when you will use my materials, including a copy if possible, would be nice. Thank you! 😉

About The Author

Judith Kallos is an authoritative and goodhumored Technology Muse whose experience and personalized methodology have opened doors to a legion of online entrepreneurs. She just put the wraps on her new book กBecause Netiquette Matters! Your comprehensive guide to email etiquette and proper technology use.ก due out 3/Q. For information check out: http://www.OnlineNetiquette.com.

This article was posted on August 05, 2004

by Judith Kallos

Comparison Shopping and Starting an Internet Busin

Comparison Shopping and Starting an Internet Business

by: Don Berthiaume

Stop for a minute and think about how much we are, by nature, comparison shoppers. How many times a day do we compare things and make a decision based upon this comparison?

And why is that? We could sit here and rattle off a number of reasons. But it comes down to one thing – perceived value. This perceived value is based upon our individual tastes, desires, moods, feelings and expectations. Is it what we want?

Information overload – too many choices

We have 4,952 channels on television and nothing on! We have 24 varieties of peanut butter, 57 versions of the ขsame productข; low sodium, no sodium, low fat, no fat, regular, lite, ultra; 14 aisles of breakfast cereal. And, as of my last check 7,930,000 search results in Google for ขstart internet businessข.

The power of persuasion

Most of us still work hard for our money and we don’t want to see it go to waste. We often take advantage of choices and choose what we feel is right based upon the information we have at hand, or our knowledge base.

It is only when we are afforded no choices, given the impression or made to believe there can be no other product that would benefit us more, made to believe time is of the essence we will lose out if we don’t act immediately – we abandon our ขcomparison shoppingข.

It is then we can be more easily persuaded into believing what it is we ขthinkข we want or need.

Seek advice

Sometimes we relinquish the responsibility of ขcomparison shoppingข to others; a committee, a professional in the field, or someone who has done the necessary research to help us decide. Sometimes we gladly pay to be able to be advised ขwhat we wantข or at least have the field narrowed down so we don’t have to spend as much time choosing.

Your Internet business

Here you are today, wanting to start an online business or make an existing one more profitable. But perhaps you lack the specific knowledge on how to do it. So your first step and every step thereafter is to seek out the knowledge that you lack.

The averages predict it is unlikely you will กscore the big oneก on your first attempt or any subsequent attempt. Sobering as it is, less than 5% of all Internet businesses survive.

Your mission, if you choose to accept it

Experts and socalled experts abound and are more than willing to get you to spend your hardearned cash on their advice, their solutions. So what do you do?

You need to narrow down your selection to a smaller field of experts who are included within the less than 5% who have actually succeeded with their Internet business.

There is not one expert out there that, on their ขsales pageข, offers comparison information for other, competing programs. Their ad copy is intentionally made to make you believe you have no other choice and you need to purchase their plan and do it NOW, or at least before Midnight tonight!

But you can wait. You don’t have to fall for the sales hype or sense of urgency. That is what the ad copy is intended to do, and that’s OK. You will find there are people out there who earn a sixfigure income coming up with this ad copy and you will be using it yourself with your Internet business.

The point is, in all likelihood the same offer will be there tomorrow, you do have more time than Midnight tonight!

So, in order to narrow down your selection, you need to maximize your efforts – your time and your money. You need to ขcomparison shopข.

Selecting an expert you can trust

Just make up your ขlong listข. Make a list of 75100 ขexpertsข that are out there promoting their strategies and solutions and visit and read each of their websites.

Then, once you’ve visited each site, your task is to keep narrowing the field. After visiting the sites, many of the socalled experts will become apparent and can be taken off your ขlong listข.

Here is a partial list of what I recommend you check out with your long list:

Understand the topics of information covered

How informed does the expert really seem to be on his / her ขexpertiseข

What is the expert’s background

Program cost

Guarantee

Affiliations / Commissions

Provision for customer assistance / support

And finally, learn to read ขbetween the linesข of the ad copy.

Once you have the field narrowed down, come up with your short list. Revisit the sites of your short list and review the information provided on the sites once again.

Think about the different expertise each expert possesses. Not all of the strategies and techniques will be used in the early stages of your Internet business, but rather later on as you grow it. Keep these experts in mind as resources for your growth. If you have questions or concerns, email them and ask your question. Make sure your questions and concerns are addressed.

Your goal is to narrow down your long list of 75100 to a short list of 1015.

Will it be time consuming? Yes it will but it will be time well spent. This list of 1015 experts will be your Internet business shopping list and the list from which you will have all of the resources to have the potential to make your Internet business a success.

The final key will be your desire, your willingness and most of all your commitment.

Copyright 2004 Don Berthiaume

About The Author

Don Berthiaume is the owner/webmaster of ขInternet Marketing Plans – A Beginner’s Guideข and publisher of the ขInternet Business Start Guideก. He spent many years as a multimedia developer and has designed and developed numerous websites.

His website can be found at: http://www.thebeginnerguide.com

This article was posted on March 19, 2004

by Don Berthiaume

Email Etiquette V

Email Etiquette V

by: Kathie M. Thomas

Further to my previous issues this subject continues – as per request from a reader.

This month I’ll share on Setting up Mail groups and creating signatures for your email.

Creating a mail group might differ, depending on the program you use, but for this exercise we’ll use Outlook as the program as it is a widely used email program. Why would you use a mail group? So that you don’t have to go through your address book selecting everyone that belongs to a particular group or listing – the same person could be listed with several different groups. Far quicker when sending an email to the whole list to just select the name of that list instead.

If you click on the Tools menu, and select Address Book, then File, New Entry, you will see you have two choices: New Contact, or New Distribution list. Selecting Distribution List brings up a new window where you can name that list, and then select names from your address book to add to that list. Once completed, save and close and you will notice that the new Distribution List shows in bold in your address book listing. Now, when you want to send to that group, you just select, or type, the name of that group in the BCC field, not the TO field. Why? Because Outlook will proceed to grab all the individual addresses of each member of that group and enter them in the TO field when sending the email – every recipient will see the addresses of the rest of the group. Hence why it is important to use BCC even when using a group name.

Signatures

It is good to experiment with your signature style – have a look at what others do so you can decide what you do and don’t like. You can use colour, different font formats, and even add a graphic. You may have to check your menus in Outlook but in 2000, to create a signature, you can click on Tools, Options, then select Mail Format, then Signature Picker and New. Depending on the options you chose when installing Outlook, a simple editor, or Word may open. Write your signature block, give it a name and save it. You can also choose (after saving) whether the signature block will be used on Replies and Forwards for email. This detail is simplified – if you need detailed assistance, please call me or email me for further instruction.

About The Author

Article reprinted by permission Kathie M. Thomas, Founder กA Claytonกs Secretaryก. Kathie is a multiple award winner in her industry as a Secretary and Virtual Business Operator, and has 30 yearsก experience in the secretarial/ administrative field. www.asecretary.com.au

kathie@asecretary.com.au

This article was posted on February 09, 2004

by Kathie M. Thomas

Light and Depth of Field

Light and Depth of Field

by: Jakob Jelling

With such a fantastic device as the digital camera for the recreation of magic in arts, a lot of care needs to be taken so as to maintain the perfection of the end product. This perfection is not only obtained by the artistic feeling of the photographer but also with the intricate knowledge of every minute aspect of the medium of creation of art (in this case the digital camera). And these minute aspects play a vast role in defining the ultimate perfection. The digital camera, light and depth of field are one such factor that would come into light in this subsequent discussion. Basically, the depth of field is a measurement of the acceptable sharpness. Yet this is very strictly a personal preference, and varies from person to person. Thus to be more formal, the depth of field can be defined as the area inside an image that demonstrates an ample sharpness that can be considered more or less in focus. So the depth of field is the range of distance, measured along the lens axis, as per which the image is caused to be sufficiently well and sharp in the photograph. The rest is as follows!

The depth of field defines the zone where all elements show clearly from foreground to background. Three factors control the depth of field in an image, they are the distance of the subject, the focal length, and the aperture used to capture the photograph. For people using compact digital cameras, one of the subjects of out of the ordinary interest is the depth of field because depth of field is more easily said than done to control with a compact digital camera than with earlier conventional analog film cameras. The minute imaging sensors of compact cameras need the use of short focal lengths, and this in sequence gives these compact digital cameras an extraordinarily long depth of field when compared to other cameras. Thereby, with intent obtaining a shallow depth of field is more complicated.

Considering a general acceptable fact, the depth of field decreases, as the image gets nearer to the camera. This means that as the focal point reaches closer to the lens, the achievable scope of the depth of field ebbs. On the other side, if the image is far enough distant from the camera, and for digital cameras, this must not be very far, the depth of field approaches out to infinity. Another important point to be noted is that the depth of field is proportional to the lens opening.

Having discussed the above important aspects of the light and depth of field of a digital camera, it is clear that the minute details make such great subjects whose knowledge becomes equally important for making appropriate use of the fantastic device, the digital camera! And the digital camera, light and depth of field comes out to be such important factors that can make all the difference if a photographer remains oblivious about this knowledge. A small factor thus can meal a big divergence!

By Jakob Jelling

http://www.snapjunky.com

About The Author

Jakob Jelling is the founder of http://www.snapjunky.com. Visit his digital camera guide and learn how to take better pictures with your digicam.

This article was posted on October 20, 2004

by Jakob Jelling

Email Etiquette IV

Email Etiquette IV

by: Kathie M. Thomas

Further to my previous issues this subject continues part IV. This month Iกll share on Blind Carbon Copy (BCC) field and the use of backgrounds for your emails. The use of Bad language in emails will also be mentioned.

Many people do not understand the function of the BCC field in their email programs. When you set up a new message, if you cannot view the BCC field after TO: and CC: then click on View to see if you can add it to your current view, or check your Help file for the program you use for assistance.BCC is an old typing term กBlind Carbon Copyก. It means a copy of a letter or document that is being sent to someone not showing on the original addressee or distribution list. To use BCC in email means that recipients only see their address on received email and not the list of people that youกve sent the email to.I often receive emails from people in business who put every single recipient address in the TO: or CC: fields, when in fact they should be placed in the BCC: field. Your distribution list should be kept private so you are not exposing firstly, who your clients are, and secondly, their email addresses, should a spammer or someone unscrupulous come across the email. If you’re sending out a newsletter, or a merged letter by post you wouldn’t have your full address list or database included with that mail for all to see so why do it with your email?

Backgrounds

There is a great supply of backgrounds now available for use in various email programs which help make your emails look more attractive and less boring. However, some backgrounds would be better used as wallpaper on your computer desktop and make it difficult to read the email message you are sending. If you want to use them, keep them for family and friends, but stick with fairly plain backgrounds for business email. I like to use those that have a simple corner frame, or a side border with a pale background but never a background that has a print across the whole of the email that makes it difficult to read the text. And if you are replying to an email that uses a background give some consideration as to whether it should continue to be there or whether the background should be deleted before sending the email response.

Bad Language

On occasion over the past few months Iกve noticed some messages with bad language posted to online discussion groups that are usually maintained for business purposes, i.e. those groups that are designed to assist people with their line of business. Whilst I appreciate that we all get annoyed with some things I really do not feel that bad language has a place in a public forum that is used for business. Perhaps this might be an old fashioned value but I doubt that people would write a business letter using bad language so I cannot understand them doing the same when posting a message to a business group. Think carefully when writing your email is the language you are using something that might offend another person? Could the message get in front of someone youกd like to do business with? How would you like them to think of you? It only takes a moment to think about what you’re written and to read it again before sending it on.

I hope you have found these tips for Email Etiquette interesting and thoughtprovoking.For any assistance relating to the use of email please feel free to contact our team.

About The Author

Article reprinted by permission Kathie M. Thomas, Founder กA Claytonกs Secretaryก. Kathie is a multiple award winner in her industry as a Secretary and Virtual Business Operator, and has 30 yearsก experience in the secretarial/ administrative field. www.asecretary.com.au

kathie@asecretary.com.au

This article was posted on February 09, 2004

by Kathie M. Thomas

Do You Want Your Own Fully Programmable ERP? Par

Do You Want Your Own Fully Programmable ERP? Part 1

by: J. C. Melo

We are in a transition phase in the Managerial Administration models of any company or Government, because three factors are summing for that:

The new powerful business Information Technologies and its more and more smaller costs, like ERP, CRM, BI, etc.,

The creativity of the new MBA to generate value and its corresponding engineering for example, Feedback Control System in the administrative and managerial fields,

Several different layers in the companies in what refers to its managerial and administrative automation levels.

This created not very orthodox solutions, and one of them is the installation of a FrontEnd System above the Transational System already existent in your company that by any reason cannot be substituted by a กpureก ERP System.

Inside the existent tools and for reasons that will be exposed, we choiced the IBM Lotus Notes software for that purpose, briefly Notes as itกs widely known.

The Notes has the following programmable structures that can be used to change and to use in a FrontEnd System of any online managerial or accounting System that already exists in your company, like ACCPAC/SBT, Macola and others 150 companies:

It can be integrated into the Internet, to enlarge the area of the DAS/DDC functions at the regional, national or world levels.

He has the so called Replication, that allows the Head office of a company in New York to change an only field in its local database, and automatically and in RealTime that same field assumes the same value in the local database of a Branch in Chicago or Tokyo. And viceversa. That means to have a national database or regional or world and not only local. This Replication can be programmed, a field or a group of fields can be Replicated or not, in agreement with the goals of the company.

Theoretically that would create problems for example, simultaneously an operator in New York change the content of the local field กmก and an operator in Chicago change the content of its same local field กmก but Lotus Notes will solved this problem in a transparent way to both users with the use of the Replication, and the conflict doesn’t exist.

Therefore, concisely we are speaking about an only online national database and in RealTime.

He has an own Intranet email System and/or through the Internet. This email System differs from the traditional ones because he could be integrated automatically with the Notes database. For example, he can be programmed to send an email to other operator, if a condition the field กmก of the database reach the value of กxก. Or any input/output field of any mathematical model.

It allows to create sophisticated electronic Forms, to be used by its Workflow. The whole operational flow of a company besides at the national or world levels can be executed through this electronic Forms freely created and scheduled which can also be integrated in the email System.

The whole management approvals flow can be programmed through the Notes Workflow.

Its Agents automatically can detect operational conditions in order to generate the corresponding actions. By corresponding actions understand any administrative or managerial functions in RealTime, DAS or DDC or both.

He has its own methods to acquire data and/or information from the BackEnd Transational System using any ODBC System and also itกs possible to use several AddOns softwares for that purpose. Evidently if Notes will be used as a FontEnd System above the Transational System of the company, he obligatorily should have means to acquire/send data from/to the Transational System, in RealTime or not.

He has its Script Language, for general programming of its commands, its functions, etc.

He has a hierarchical Password System for controlled accesses to its Views, Forms, Agents, etc.

Through its Views can transform the original data of the Transational System into high level information.

Its Views are totally programmable its columns are similar to the used un the spreadsheets and they can be scheduled to have relationships with any other Views.

Its Views are very similar to the Visual Basic Views as a matter of fact already exists AddOns for the interconnection between Notes and Visual Basic.

Its Views allows you to integrate in a column any mathematical functions or logical combinations as AND, OR, equality, larger than, smaller than, etc., and several other functions.

However is possible to use any System with the same capabilities of the Notes specially with ODBC, Replication, Views and integrated email as a fully programmable ERP System.

In this first article we mentioned some capabilities to be used in a FrontEnd and in the next we will explain how to do your ERP FrontEnd.

Publishing Guidelines: You may publish my article in your newsletter, on your website or in your print publication provided you include the resource box at the end. Notification would be appreciated but is not required.

About The Author

J.C.Melo is a 73years old IT professional with 54 years of experience in computer & technology entrepreneurship. He was the owner of the first minicomputer factory in South America and Consultant for the U.S. Government in several contracts. Now is the CEO of http://mbaopenuniversity.net and http://erpenterpriseresourcesplanningcourses.us.

This article was posted on November 02, 2004

by J. C. Melo

Become a Recognized Authority in Your Field in 6

Become a Recognized Authority in Your Field in 60 Days or Less!

by: Matt Bacak

You don’t have to be rockstar famous before you are recognized as an authority in your field. You just have to begin to get the word out. Your goal is to be the person that people think of when your field is mentioned. At first, that may happen only locally, but take heart. Start where you are, with what you have, and youกll light a spark that could eventually become a firestorm of publicity.

Maybe you offer a workshop at your office, church, or community center. Get it in the community calendars, from newspapers to cable television. Call up your local news stations, and offer yourself as the subject of an interview. One listing or call at a time, youกll begin to make a name for yourself.

When you have an event coming up, call your local news stations and offer to interview on their early morning or noontime talk shows. Prepare for your interview by identifying two or three main points you want to make about your subject. Take a blank videocassette to record the show. Then, you can send the recording as an audition tape to a station with a wider audience.

Contribute to public discussions. Write letters to the editors of newspapers and magazines whenever they cover stories in your field. You may offer an alternate viewpoint or simply compliment them on a wellwritten article. The more people see your name in connection with your subject, the more theyกll recognize you as an authority in your field.

You can take this strategy to the Web, too. Do you have a blog that allows you to share your thoughts and expertise on a daily basis? If not, thatกs one place to begin. Itกs quick, fun, and makes you available on the Web. If you already have a Web page, make it a habit to visit message boards in your field and post your link, along with your opinions.

Begin today to put these strategies into practice, and before the next 60 days are through, youกll have a steadily growing number of people who recognize you as the authority in your field.

About The Author

Matt Bacak became ก#1 Best Selling Authorก in just a few short hours. Recent Entrepreneur Magazine’s eBiz radio show host is turning Authors, Speakers, and Experts into Overnight Success Stories. Discover The Secrets http://promotingtips.com.

This article was posted on August 08

by Matt Bacak

Become a Recognized Authority in Your Field in 6

Become a Recognized Authority in Your Field in 60 Days or Less!

by: Matt Bacak

You don’t have to be rockstar famous before you are recognized as an authority in your field. You just have to begin to get the word out. Your goal is to be the person that people think of when your field is mentioned. At first, that may happen only locally, but take heart. Start where you are, with what you have, and youกll light a spark that could eventually become a firestorm of publicity.

Maybe you offer a workshop at your office, church, or community center. Get it in the community calendars, from newspapers to cable television. Call up your local news stations, and offer yourself as the subject of an interview. One listing or call at a time, youกll begin to make a name for yourself.

When you have an event coming up, call your local news stations and offer to interview on their early morning or noontime talk shows. Prepare for your interview by identifying two or three main points you want to make about your subject. Take a blank videocassette to record the show. Then, you can send the recording as an audition tape to a station with a wider audience.

Contribute to public discussions. Write letters to the editors of newspapers and magazines whenever they cover stories in your field. You may offer an alternate viewpoint or simply compliment them on a wellwritten article. The more people see your name in connection with your subject, the more theyกll recognize you as an authority in your field.

You can take this strategy to the Web, too. Do you have a blog that allows you to share your thoughts and expertise on a daily basis? If not, thatกs one place to begin. Itกs quick, fun, and makes you available on the Web. If you already have a Web page, make it a habit to visit message boards in your field and post your link, along with your opinions.

Begin today to put these strategies into practice, and before the next 60 days are through, youกll have a steadily growing number of people who recognize you as the authority in your field.

About The Author

Matt Bacak became ก#1 Best Selling Authorก in just a few short hours. Recent Entrepreneur Magazine’s eBiz radio show host is turning Authors, Speakers, and Experts into Overnight Success Stories. Discover The Secrets. www.PromotingTips.com

This article was posted on August 26

by Matt Bacak