Wiki Reeky Havoc

Wiki Reeky Havoc

by: Val Halla

The Vandals are coming! And this time they’re after your wallets.

Itกs a new form of insidious spam and like its inbred email cousin, itกs staggeringly stupid.

People are vandalizing กWikisก in an attempt to get free advertising for their business.

First, whatกs a wiki?

If you’re not familiar with this little web phenomenon, you should immediately dig in and learn. กWikiก (pronounced กwee keeก) is Hawaiian for กquick.ก And quick it is. The word is used on the web for a page that *anyone* can edit.

When I first heard of this concept I immediately thought ‘there is no way it will work it will be utter chaosก but the mass proliferation of wikis and their clear success have proven me wrong.

The medium lends itself to some amazing ideas. For example, the กwikipediaก project is an online encyclopedia that anyone can edit. Itกs surprisingly accurate and useful.

Alas, as with all great things on the Internet, there are forces out there ready and willing to muck it up for everyone.

A กwiki vandalก is someone who goes to a wiki and posts erroneous information. Sometimes this is for fun (like posting your bossกs phone number and sexual habits under a wiki entry about กbondageก hehe), sometimes itกs for damage (like totally erasing an entry just because you are bitter about life), and sometimes itกs for advertising (like editing an entry with links to your bazillion dollar business กop*ortunityก).

Luckily, there are people out there watching the wikis who will change erroneous information quickly. However, sometimes the vandalism is hard to catch and it sticks.

Now, if the wiki vandals were smart, theyกd create a relevant encyclopedia entry about themselves and link to it from other wiki entries.

Do it relevantly and intelligently enough and it may just stick and bring you some appropriate attention.

But, of course, we’re talking about spammers here, and there is already an encyclopedia entry for กDownกs Syndrome.ก

Copyright 2004 Val Halla

About The Author

Val Halla researches Internet Marketing Oddities. You can be alerted when she discovers something odd enough and important enough to merit your attention when you visit her site: http://www.webgodessvalhalla.com. She may be reached at: [email protected]

This article was posted on April 28, 2004

by Val Halla